VISA: Journal of Vision and Ideas
Vol. 5 No. 3 (2025): Journal of Vision and Ideas (VISA)

Implementasi Website sebagai Media Promosi Yoyo Toys Java Mall Semarang

Supriyanto, Teguh (Unknown)
Ismail, Harries Arizonia (Unknown)
Prakoso, Satrio Agung (Unknown)

Article Info

Publish Date
01 Dec 2025

Abstract

The rapid development of information technology has encouraged businesses to utilize digital media as an effective promotional tool. Yoyo Toys, a toy store located in Java Mall Semarang, requires a website-based promotional medium to increase its reach and facilitate customer access to information about its products and services. This study aims to design and build an interactive, informative, and responsive promotional website for Yoyo Toys. The methods used in designing this website include data collection through observation, interviews, and literature review, followed by a design process using an appropriate User Interface and User Experience approach. The final result of this study is a promotional website that can help Yoyo Toys strengthen its branding, expand its market, and provide easy online access to information for customers.

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Journal Info
VISA: Journal of Vision and Ideas
Website

Abbrev

visa

Publisher

Institut Agama Islam Nasional Laa Roiba Bogor

Subject

Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences

Description

VISA: Journal of Vision and Ideas is a scientific journal for the academic community of universities and research institutions with a scope covering the results of research, studies, thoughts and ideas related to vision and solutions to various problems in the economic, social, educational, ...