This study aims to analyze the cultural coaching for prospective hajj pilgrims through the sesucen bath ritual in Jangga Village, Losarang District, Indramayu Regency. This ritual is a form of spiritual purification performed prior to the hajj pilgrimage as a preparation for inner readiness. The research employed a qualitative method with a descriptive-analytical approach. Data were collected through observation, interviews, and documentation. The findings reveal three main aspects. First, the sesucen bath ritual is carried out through several stages: the shalat safar prayer, recitation of ruqyah verses, purification bathing, religious briefing by local clerics, joint prayer, the call to prayer, and walking on a shroud cloth as a symbol of spiritual protection. Second, the pilgrims understanding of the ritual varies; some perceive it as a valid form of spiritual strengthening based on Qur’anic verses, while others regard it as an unnecessary additional practice not required by Islamic law. Third, the cultural coaching encompasses four dimensions: cultural-religious, social-relational, managerial, and religious moderation. The study concludes that a cultural coaching grounded in religious moderation effectively maintains a balance between Islamic values and local cultural traditions, offering strategic recommendations for religious leaders to prepare hajj pilgrims who are spiritually, socially, and managerially ready without neglecting their cultural roots.
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