International Journal of Tourism Business Research
Vol 4 No 2 (2025): International Journal of Tourism Business Research (INTOUR)

English: English

Pertiwi, Putu Ratih (Unknown)
Sulistyawati, Agung Sri (Unknown)
Ratna Sari, Ni Putu (Unknown)



Article Info

Publish Date
08 Dec 2025

Abstract

This study explores the everyday work practices of women who own and manage family-based homestays in Sayan Village, Ubud, Bali. The research aims to describe the operational roles undertaken by female owner-managers and examine how these responsibilities intersect with their domestic routines. A qualitative descriptive design was employed, involving in-depth interviews and non-participant observations with eight women who have operated their homestays for five to fifteen years. The findings indicate that women carry out a wide range of tasks, including housekeeping, breakfast preparation, guest relations, booking communication, and basic financial documentation. These responsibilities are performed alongside ongoing domestic duties, creating a continuous rhythm of household and tourism work within the same spatial and temporal setting. The study shows that women’s hands-on involvement forms the core of homestay service delivery and underpins the personalized atmosphere characteristic of family-run accommodations. These findings contribute to a deeper understanding of micro-level tourism labor in rural Bali and highlight the essential role of women in sustaining homestay quality.

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Journal Info

Abbrev

intour

Publisher

Subject

Economics, Econometrics & Finance Environmental Science Social Sciences

Description

The main focus of this journal covering the study of tourism business research (Tourism Attraction and Tourism Insdustry). The others scope of these areas include tourism planning; halal tourism; geography tourism; management; travelling; environment; gastronomic tourism; heritage tourism, and ...