Tourism and Hospitality Research
Vol. 1 No. 2 (2025): Tourism and Hospitality Research, December 2025

Analisis Kepuasan Wisatawan terhadap Fasilitas dan Layanan di Destinasi Wisata Alam

Soraya Annisa Rani (Program Studi Pariwisata, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Indonesia, Depok, Indonesia)



Article Info

Publish Date
09 Dec 2025

Abstract

Tourist satisfaction is a key indicator of the success and sustainability of natural tourism destinations. This study aims to analyze tourist satisfaction with the facilities and services provided at a natural tourism destination. The research employed a quantitative descriptive method with survey techniques distributed to 200 visitors. Data were analyzed using descriptive statistics and customer satisfaction index (CSI). The results show that the overall satisfaction level is in the “satisfied” category, with the highest satisfaction derived from natural beauty and cleanliness, while the lowest comes from the availability of supporting facilities such as parking areas and public restrooms. The findings indicate that while the destination is attractive in terms of its natural resources, service quality and supporting facilities still need improvement. This study contributes to the literature by providing insights into the relationship between visitor satisfaction and sustainable tourism management. The implications suggest that destination managers should prioritize investments in infrastructure and service quality to maintain competitiveness and encourage repeat visits.

Copyrights © 2025






Journal Info

Abbrev

thr

Publisher

Subject

Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media Social Sciences

Description

Tourism and Hospitality Research (THR) is a peer-reviewed open-access journal published by Lembaga Penelitian dan Pendidikan (LPP) Kalibra with registered number of e-ISSN 3110-2603 This journal serves as a platform for researchers, academics, practitioners, and policymakers to explore current ...