Indonesia Berdampak: Jurnal Pengabdian Kepada Masyarakat
Vol. 1 No. 2 (2025): JULI-DESEMBER

Implementasi Promosi Marketing Mix pada Usaha Toko Oki MKGR

Suprapto, Yandi (Unknown)
Halim , Wiliana (Unknown)

Article Info

Publish Date
25 Dec 2025

Abstract

The purpose of this article is to examine the implementation of the marketing mix promotion at the Oki MKGR Store. The identification results show a visible impact and improvement in Oki MKGR Store sales. This includes increased consumer brand awareness of the business, easier purchasing activities for buyers with WhatsApp, and increased daily sales from consumers viewing Oki MKGR Store content and posts on Instagram and Facebook.

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Journal Info
Indonesia Berdampak: Jurnal Pengabdian Kepada Masyarakat
Website

Abbrev

ib

Publisher

Indo Publishing

Subject

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

Description

Jurnal Pengabdian kepada Masyarakat berisi hasil-hasil kegiatan pengabdian, pendampingan dan pemberdayaan masyarakat berupa penerapan berbagai bidang ilmu diantaranya pendidikan, ekonomi, agama, teknik, pertanian, sosial humaniora, komputer dan kesehatan yang ditulis dalam bahasa Indonesia maupun ...