The development of information technology has driven libraries to transform into digital-based services. The Library and Archives Office of Sinjai Regency introduced the Elfan Bookles Library application in 2020 to facilitate access to digital collections. However, its utilization rate remains low, which raises the need to study how the optimization of digital library services can be achieved. This research is important as it relates to improving public literacy and the effectiveness of technology-based public services. This study employed a descriptive qualitative method with data collected through observation, interviews, and documentation. Informants were selected purposively, including the head of the office, librarians, and library users directly involved with the digital library service. The data aimed to provide a comprehensive overview of the strategies implemented in optimizing digital services. Data were analyzed using Miles and Huberman’s interactive model, which consists of data collection, data reduction, data display, and conclusion drawing. This technique enabled the researcher to identify patterns, challenges, and opportunities for improving the implementation of the Elfan Bookles Library. The findings show that promotional efforts through social media, banners, and direct librarian services have not been maximized due to limited content and lack of regular updates. This has led to the low utilization of the application. The novelty of this study lies in its focus on digital library services at the local government level, providing recommendations for policy development and more effective and efficient practices of digital library services.Keywords: digital library, service optimization, Elfan Bookles, digital literacy.
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