<![CDATA[The digital game industry’s rapid growth has increased interaction between developers and players through online review platforms. These reviews contain vital information about gaming experiences and satisfaction, serving as guides for future game versioning. Sentiment analysis provides a strategic approach to automatically classify reviews, offering data-driven insights for developers. This study focuses on enhancing sentiment analysis performance for Player Unknown's Battlegrounds (PUBG) reviews by integrating Kernel Support Vector Machine (SVM) with Particle Swarm Optimization (PSO). A dataset of 1,205 reviews from the Google Play Store was analyzed using TF-IDF feature extraction and 5-fold cross-validation. While default Kernel SVM achieved 76.78% accuracy, it suffered from low precision (56.9%). Implementing PSO for parameter optimization significantly improved performance, reaching 86.42% accuracy, 70.98% precision, and an 83.03% F1-score. Comparisons with Naïve Bayes, basic SVM, BERT, and Lexicon + SVM confirm that the Kernel SVM + PSO model provides superior and more stable performance. These findings highlight PSO’s effectiveness in SVM parameter tuning. Future research should investigate combining metaheuristic optimization with deep learning models to improve model generalization.]]>
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