Journal Of Economic Cluster
Vol. 1 No. 2 (2024): JoEC: Journal of Economic Cluster

Customer Loyalty in Islamic Microfinance: The Role of Service Quality and Trust


Article Info

Publish Date
31 Dec 2024

Abstract

This study examines the impact of service quality and trust on customer loyalty in BMT Trans Redjo Mulyo Dadi, Indonesia. Using survey data from 107 respondents and analyzed with SEM-PLS, the findings reveal that both service quality and trust significantly enhance customer loyalty. The novelty of this research lies in extending loyalty models to Islamic microfinance institutions, highlighting the critical role of trust and service quality in sustaining member commitment. This contributes to the global literature by offering empirical evidence from a developing-country context, where microfinance plays a vital role in financial inclusion and community empowerment.

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Journal Info
Journal Of Economic Cluster
Website

Abbrev

JoEC

Publisher

CV. Era Digital Nusantara

Subject

Economics, Econometrics & Finance

Description

Focus and Scope Journal Of Economic Cluster is a peer-reviewed journal on economics science. Specifically, the journal will deal with following topics: Monetary Economy Public Economics Human Resource Economics Accounting Management Development Economics Economic Education Financial Economics ...