In today's digital era, promotional activities must follow digital marketing trends. One form of digital marketing is utilizing social media to promote products. The problem faced by the Etawa Goat Milk MSME was the lack of engaging promotional content on social media to introduce the product and increase its awareness among the wider public. Utilizing social media aims to make it easier for brands to connect with customers. The solution to this problem is to create engaging promotional content for publication on social media. The goal of this activity is to create engaging promotional content for publication on Instagram posts, stories, and reels, Facebook, TikTok, and WhatsApp.
Copyrights © 2026