Jurnal Ilmiah Matrik
Vol. 28 No. 1 (2026): Jurnal Ilmiah Matrik

Implementasi Digital Marketing Pembuatan Website Penjualan Dengan Metode Agile: (Studi Kasus: Danisty Olshop)

Noviana , Rina (Unknown)
Winarti (Unknown)
Indriani, Devi (Unknown)
Andryani , Dewi (Unknown)
Ramadha , Kartika Nor (Unknown)
Rasal, Isram (Unknown)
Amalia , Rifki (Unknown)
Pangestu , Aryo (Unknown)



Article Info

Publish Date
13 May 2026

Abstract

Danisty Olshop is a shop that sells vehicle cleaning products through various e-commerce platforms and social media. This research is motivated by the need to increase operational efficiency and increase the competitiveness of digital marketing which is able to reach wider customers through the creation of sales websites. The aim of this research is to create a responsive e-commerce platform that supports effective digital marketing strategies in the form of a website, using Agile methods that allow continuous adjustment according to user needs. The website uses PHP programming and a MySQL database. The website is designed for two users, namely the user as a customer who purchases products and the admin as a seller who has access to manage products and monitor transactions. The results of the implementation and trial of the website that have been created meet expectations and are ready to be accessed via the link https://danistyolshop.my.id/. The application of the Agile method during the manufacturing process provides high flexibility and responsiveness according to user needs, so that implementing an integrated digital marketing strategy can expand market reach and increase sales significantly

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Journal Info

Abbrev

jurnalmatrik

Publisher

Subject

Computer Science & IT

Description

Peringkat Akreditasi Jurnal Ilmiah Periode III Tahun 2022 KEPUTUSAN DIREKTUR JENDERAL PENDIDIKAN TINGGI, RISET, DAN TEKNOLOGI KEMENTERIAN PENDIDIKAN, KEBUDAYAAN, RISET, DAN TEKNOLOGI REPUBLIK INDONESIA NOMOR 225/E/KPT/2022 TENTANG PERINGKAT AKREDITASI JURNAL ILMIAH PERIODE III TAHUN 2022. Jurnal ...