Profixa: International Journal of Economic and Business Research
Vol. 1 No. 1 (2026): January: Profixa: International Journal of Economic and Business Research

Green Innovation and Competitive Advantage: Empirical Evidence from Manufacturing Industries

Yuneka Saristiana (Kadiri University)
Fendy Prasetyawan (Kadiri University)
Anggun Wida Prawira (17 August 1945 University Surabaya)
Ali Anhar Syi’bul Huda (Indonesia University of Education)



Article Info

Publish Date
02 Jan 2026

Abstract

Green innovation has become a critical strategic mechanism through which manufacturing firms pursue competitive advantage amid increasing environmental and market pressures. This study aims to examine how green innovation contributes to competitive advantage in manufacturing industries by synthesizing empirical evidence from existing scholarly literature. Employing a qualitative, literature-based research approach, the study systematically reviews and analyzes peer-reviewed studies addressing green product innovation, green process innovation, organizational capabilities, and institutional drivers of competitiveness. The findings reveal that green innovation positively influences competitive advantage by enhancing differentiation, efficiency, adaptability, and market legitimacy. Moreover, the sustainability of these competitive gains is strongly shaped by complementary organizational factors such as green human resource practices, intellectual capital, dynamic capabilities, research and development investment, and supply chain integration. The study concludes that green innovation functions as a systemic strategic asset rather than an isolated environmental practice. These results contribute to the theoretical understanding of sustainability-driven competitiveness and offer strategic implications for manufacturing firms seeking long-term competitive resilience

Copyrights © 2026






Journal Info

Abbrev

profixa

Publisher

Subject

Description

Profixa: International Journal of Economic and Business Research is a peer-reviewed academic journal dedicated to advancing knowledge in the fields of economics, business, and management. The journal provides an international platform for researchers, academics, practitioners, and policymakers to ...