Indonesian Journal of Strategic Management (IJSM)
Vol 9 No 1 (2026): Indonesia Journal of Strategic Management

Gen Z Talent Mangement; Expectations, Motivation and Challenges in Human Resource Management

Rina Masruroh (Universitas Kuningan)
Deri Prayudi (Universitas Kuningan)
Nico Irawan (Thai Global Business Administration College)
Oding Syafrudin (Universitas Kuningan)



Article Info

Publish Date
07 Mar 2026

Abstract

This study aims to identify work expectations, analyze motivation factors, and reveal organizational challenges in managing gen z talent in Kuningan Regency. The research methode use a mixed methode approach through a survey of 147 Gen z respondents and in-depth interviews with 8 HR managers. The results show that Genn Z’s work expectation include work flexibility (87,8%), a collaborative environment (82,3%), career development (79,6%), and competitive compensation (76,2%). The dominant motivational factors are recognition of achievement (mean 4,21), work life balance (mean 4,18), and learning opportunities (mean 4,12). The main challenges include the technology gap, resistance to traditional work culture, and limited development programs. This study produced an adaptive Gen Z Talent Management Model with four strategic pillars that can be applied in the context of local organization.

Copyrights © 2026






Journal Info

Abbrev

pub

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Indonesian Journal of Strategic Management (IJSM) is a peer-reviewed journal focusing on the exploration and advancement of strategic management theory and practice in diverse organizational and business contexts. IJSM serves as a platform for scholars, researchers, and practitioners to share ...