<![CDATA[The case of the Ayam Goreng Widuran restaurant in Solo City has attracted public attention after it was discovered that they used pig fat in the preparation of their menu items without labeling them as non-halal or providing clear information to consumers. The fried chicken with crispy batter, which is the signature dish of the restaurant, is suspected to be cooked using non-halal oil, specifically pig fat. This research aims to analyze the issue thru two main perspectives, namely maqāṣid asy-syarī‘ah and Islamic business ethics, and to determine the extent to which the business practices align or conflict with the objectives of Sharia and moral principles in business activities. This research uses a descriptive qualitative research approach, specifically a library research type. Data collection techniques thru observation and documentation. The research results show that the actions of the business actors are contrary to maqāṣid al-syarī‘ah, especially the principles of ḥifẓ al-dīn, ḥifẓ al-nafs, and ḥifẓ al-māl, because they cause harm to Muslim consumers who need certainty of halal. In addition, the business actors do not apply the principles of Islamic business ethics, particularly the principles of honesty (ṣiddīq), trust (amānah), intelligence (faṭānah), and being friendly and communicative (tablīgh).]]>
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