JURNAL MANAJEMEN MOTIVASI
Vol 22 No 2 (2026): Jurnal Manajemen Motivasi

PENGARUH PERCEIVED USEFULNESS, PERCEIVED EASE OF USE, ATTITUDE TOWARD USING TERHADAP BEHAVIORAL INTENTION TO USE PADA PENGGUNA NON TUNAI SHOPEEPAY DI YOGYAKARTA

Angellia Annakke Setiawan (Unknown)
Cahyani, Putri Dwi (Unknown)
Indraswari, Nurul Myristica (Unknown)

Article Info

Publish Date
30 Jul 2026

Abstract

This study analyzes the influence of perceived usefulness, perceived ease of use, and attitude toward using on behavioral intention to use among ShopeePay users in Yogyakarta. A quantitative approach was applied, with 170 respondents selected through purposive sampling, and data were analyzed using PLS-SEM with SmartPLS. The results show that perceived usefulness and perceived ease of use have no significant direct effect on behavioral intention to use, but both have a positive and significant effect on attitude toward using, which significantly affects behavioral intention to use and mediates the influence of both variables.

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Journal Info
JURNAL MANAJEMEN MOTIVASI
Website

Abbrev

jm_motivasi

Publisher

Universitas Muhammadiyah Pontianak

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Jurnal Manajemen Motivasi (JMM) adalah Jurnal Ilmiah Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Pontianak yang diterbitkan secara berkala 2 (dua) kali dalam satu tahun (Juni dan Oktober) sebagai sarana untuk menyebarluaskan hasil penelitian dan ilmu pengetahuan di bidang ilmu manajemen ...