<![CDATA[Advances in digital technology are driving universities to prepare students who are not only capable of becoming job seekers but also job creators through technology-based ventures. Technopreneurship has become a key approach because it combines entrepreneurial skills, technology, creativity, and innovation to create products or services with economic value. This study aims to analyze strategies for developing student technopreneurship in the digital era through entrepreneurship education, digital literacy, and business incubation. The method used is a literature review employing a descriptive qualitative approach through the examination of various scientific journals, books, and relevant academic sources. The findings indicate that entrepreneurship education serves as the foundation for shaping students’ mindset, motivation, and skills as prospective technopreneurs. Digital literacy supports students’ ability to leverage social media, e-commerce, digital platforms, and information technology to expand markets and enhance business efficiency. Meanwhile, business incubation serves as a mentoring mechanism that bridges university learning with real-world business practices. Thus, the development of student technopreneurship must be carried out in an integrated manner through practice-based curricula, the strengthening of digital skills, business mentoring, and collaboration with the government, industry, investors, and the business community. ]]>
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