<![CDATA[Background: Limited access to visually accessible financial education remains a barrier for deaf people in understanding financial information and making responsible economic decisions. Objective: This study aims to analyze the accessibility of a game-based financial education medium for deaf people by examining user needs, the translation of financial content into visual and interactive elements, and user experience toward the developed prototype. Methods: This study employed a descriptive-evaluative mixed methods design using a design thinking approach comprising empathize, define, ideate, prototype, and testing stages. Data were collected through observation, interviews, user discussions, prototype testing, user experience evaluation, and a financial literacy questionnaire involving 30 deaf participants in Bali. Accessibility was positioned as the primary design principle by integrating visual communication needs into the development of the game-based financial education media. Results: The findings indicate that deaf users require financial education media with simple language, clear visuals, intuitive navigation, contextual examples, sign language videos, and direct feedback. The Cash Hero prototype showed improvement across all UEQ dimensions, with final scores ranging from 0.658 for efficiency to 1.725 for perspicuity. The average financial literacy index was 72.0%, with 60.0% of respondents categorized as having moderate financial literacy. These findings indicate that game-based learning can translate abstract financial concepts into more concrete, contextual, and interactive learning experiences. Conclusion: This study concludes that game-based financial education designed through design thinking can serve as an accessible learning medium for deaf people. Future research should develop the prototype into a functional mobile application.]]>
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