Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset
Vol. 4 No. 5 (2026): September: Jurnal Penelitian Manajemen dan Inovasi Riset

Pengaruh Persepsi Kemudahan Penggunaan dan Persepsi Kegunaan terhadap Minat Menggunakan Aplikasi Wondr by BNI pada Mahasiswa Politeknik Negeri Manado

Mandie Pantow (Unknown)
Melky Krisna Elia Paendong (Unknown)
Rolyke Tulangow (Unknown)



Article Info

Publish Date
01 Sep 2026

Abstract

This study aims to examine the implementation of the Wondr by BNI application and analyze the effect of Perceived Ease of Use and Perceived Usefulness on Behavioral Intention to Use among students of Politeknik Negeri Manado. This research employed a quantitative approach using descriptive and associative mothods. The population consisted of 300 students, with 39 respondents selected using the Slovin formula and purposive sampling. Data were collected through questionnaires and analyzed using SPSS, including multiple linear regression,, t-test, F-test, and coefficient of determination The results indicate that the implementation of the Wondr by BNI application is categorized as good. Partially, Perceived Ease of Use and Perceived Usefulness do not have a significant effect on Behavioral Intention to Use. However, simultaneously, both variables have a positive and significant effect on Behavioral Intention to Use the Wondr by BNI application. The Adjusted R Square value of 32,4% indicates that Behavioral Intention to Use is explained by Perceived Ease of Use and Perceived Usefulness, while the remaining 67,6% is influenced by other factors outside this study.

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Journal Info

Abbrev

Lokawati

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Human Resource Management, Financial Management, Marketing Management, Public Sector Management, Operations Management, Supply Chain Management, Corporate Governance, Business Ethics, Management Accounting and Capital Markets and ...