Paparan Media Sosial terhadap Self Esteem dan Body Dissatisfaction

iqlima nurillah azzahra (Prodi Psikologi, Fakultas Psikologi, Universitas Islam Bandung, Indonesia)
Yunita Sari (Prodi Psikologi, Fakultas Psikologi, Universitas Islam Bandung, Indonesia)

Bandung Conference Series: Psychology Science
1131-1140

Abstract. Appearance focused social media has become a primary space for adolescents and young adults to evaluate themselves through exposure to curated and edited images of the “ideal” body. This study aims to synthesize empirical evidence on the relationship between exposure to social media and beauty influencers and self esteem as well as body dissatisfaction through a narrative review. The research method involved a systematic review of 12 articles from online databases (2016–2026), selected based on inclusion criteria. The results revealed that content and activities focused on appearance were more consistently associated with body dissatisfaction than the duration of social media use. Upward appearance comparison emerged as the most consistent mechanism linking exposure to idealized images with body dissatisfaction. Meanwhile, self esteem is influenced by context and the tendency to compare oneself to others. This study provides a foundation for the development of more effective policies and prevention programs. Abstrak. Media sosial yang berpusat pada penampilan menjadi ruang utama bagi remaja dan dewasa muda untuk mengevaluasi diri melalui paparan citra tubuh ideal yang dikurasi dan diedit.Studi ini bertujuan menggabungkan bukti empiris mengenai hubungan paparan media sosial dan beauty influencer dengan self esteem serta body dissatisfaction melalui narrative review. Metode penelitian melibatkan tinjauan sistematis terhadap 12 artikel dari database online (2016–2025), yang diseleksi berdasarkan kriteria inklusi . Hasil penelitian mengungkapkan konten dan aktivitas berfokus pada penampilan lebih konsisten berkaitan dengan body dissatisfaction dibandingkan durasi penggunaan media sosial. Upward appearance comparison menjadi mekanisme yang paling konsisten dalam menghubungkan paparan citra ideal dengan body dissatisfaction. Sedangkan self esteem dipengaruhi konteks serta kecenderungan membandingkan diri. Studi ini memberikan dasar untuk pengembangan kebijakan dan program pencegahan yang lebih efektif.