<![CDATA[Small-scale palm sugar producers in Pagar Village, Ulu Talo Subdistrict, Seluma Regency, still rely on conventional marketing practices and lack structured financial record-keeping, which limits their market reach and business efficiency. This community service program aimed to strengthen the producer's understanding of Sharia-compliant marketing principles, improve product image through packaging and brand optimization, and build capacity in recording transactions using a digital financial application. The program was implemented through a Participatory Action Research (PAR) approach comprising planning, implementation, evaluation, and reporting stages, targeting a palm sugar producer and family members involved in the production process in Pagar Village. Activities included socialization on Sharia marketing, logo and packaging design training, social media account setup, online and offline marketing practice, and introduction to the Tokoku financial application. Results show that the producer gained a stronger grasp of honesty and transparency as core Sharia marketing values, achieved an improved packaging appearance, expanded market reach through Facebook and Shopee, and became able to record financial transactions digitally. Remaining constraints include limited digital literacy, indicating the need for continued mentoring to ensure consistent financial record-keeping and to strengthen the long-term competitiveness of palm sugar businesses.]]>
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