The low reading literacy of Indonesian students reflects fundamental issues within the learning system, particularly regarding teaching methods and the availability of contextual learning materials. This study aims to determine the effect of the school literacy movement on reading interest and reading literacy in Grade III students in Cluster V, Seririt District. The study population was 66 students, and a sample of 19 students was selected using random sampling. This study was a quasi-experimental study with a posttest control group design. Data in this study were collected using a questionnaire for reading interest and reading literacy data in the form of a reading test. Data were analyzed using the MANOVA statistical test. The results of the study showed that (1) There is an influence of the school literacy movement on reading interest in Class III students of Cluster III, Seririt District with an F-value of 101.229 and p<0.05. 2) There is an influence of the school literacy movement on reading literacy in Class III students of Cluster III, Seririt District with an F-value of 123.549 and p<0.05. 3) Simultaneously, there is an influence of the school literacy movement on reading interest and reading literacy in Class III students of Cluster III, Seririt District with an F-value of 82.671 and p<0.05.
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