The increasing number of hypertension cases is caused by non-compliance with hypertension treatment. This occurs due to a lack of self-awareness. If this is left untreated, it can have an impact on the incidence of hypertension, which can lead to complications such as heart failure, stroke, and kidney failure. So it can impact the economic and social burden of the community on the treatment phase and loss of community productivity. This study aims to analyze the relationship between self-awareness and adherence to hypertension treatment in the community. The research design used correlation analysis with a cross-sectional approach. The independent variable is self-awareness, and the dependent variable is medication adherence. This study was conducted in a village in Kudus Regency, which is a hypertension locus, in 2025. The research sample of 80 hypertension clients was selected through a total sampling technique based on inclusion and exclusion criteria. The research instrument used the MAAS (Mindfulness Attention Awareness) questionnaire to measure self-awareness and the MMAS-8 (Morisky Medication Adherence Scale) to measure medication adherence. Data analysis used the chi-square test. The results showed a statistically significant relationship between self-awareness and medication adherence with a p-value = 0.03 (p < 0.05). Self-awareness affects medication adherence in hypertension clients in the community. There is a need for strategic interventions to improve medication adherence by increasing public awareness of the importance of hypertension management in the community.
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