This Community Service Program (KKN) focuses on empowering the Mengger community in Nglipar, Gunungkidul, through the development of SiGood (Singkong Saking Gunungkidul), an innovative cassava product. This program addresses the low price of cassava by providing training to women in the Family Welfare Movement (PKK) in producing cassava chips with new flavors, modern packaging techniques, and branding strategies. The participatory approach includes hands-on training in cassava processing, flavor innovation (chocolate and seblak), and the use of a sealing machine for packaging. Participants also learn about product logo design, manufacturing, packaging, and basic marketing strategies. Monitoring activities ensure the sustainability of the program. Results indicate that 80% of participants are able to independently produce innovative cassava chips. The product has received positive feedback for product development, and sales simulations demonstrate significant profit potential compared to selling raw cassava. The program's success is attributed to the abundant availability of cassava, the active participation of PKK members, innovative flavors, and hands-on training. Challenges include limited training time, a lack of product certification, and limited marketing skills. Future development opportunities include strengthening digital marketing, obtaining product certification, product diversification, and collaboration with local SMEs. This program demonstrates that community-based development can increase community independence and shift mindsets from consumerism to productivity.
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