<![CDATA[The development of digital technology has brought significant changes to the lives of the younger generation, especially Generation Z, who grew up in an internet-based and social media-based environment. While digital advancements provide easy access to information and opportunities for self-development, they also give rise to various moral issues such as declining communication ethics, the spread of hoaxes, cyberbullying, consumer behavior, and low social responsibility. This situation demonstrates the importance of strengthening character education integrated with digital literacy as an effort to prevent moral degradation in Generation Z. This article aims to analyze the role of digital literacy in strengthening character education in the digital era. The method used is library research by reviewing various scientific literature, books, and research results related to character education, digital literacy, and the behavior of Generation Z. The results of the study indicate that digital literacy is not only related to the ability to use technology, but also includes critical thinking skills, digital ethics, responsibility in media, and the ability to filter information wisely. The integration of character education through digital literacy can shape religious values, discipline, responsibility, tolerance, and integrity in students. Thus, strengthening digital literacy-based character education is an important strategy in creating a Generation Z that is intelligent, ethical, and able to face the challenges of technological development wisely]]>
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