This study examines the effectiveness of self-service circulation services at the UIN K.H. Abdurrahman Wahid Pekalongan Library as a response to the demands of university library services that increasingly emphasize efficiency, responsiveness, and the use of technology. This study begins with the need to understand not only how self-service circulation services are implemented, but also how their effectiveness is interpreted by users and librarians, what factors support and hinder their performance, and strategic recommendations needed to strengthen services in the future. The study aims to evaluate the implementation and effectiveness of a self-service circulation system through a qualitative approach with a case study design. Data were collected through observation, interviews with librarians and users, and documentation of circulation service procedures. The results show that circulation services are implemented in the form of a hybrid service model that integrates the OPAC, self-lending kiosks, bookdrop facilities, and librarian support. Service effectiveness is shaped by three main determinants: clarity of service procedures, functional technology infrastructure, and readiness of service actors. These three factors can function as both supporters and obstacles. This study confirms that the effectiveness of self-circulation services needs to be understood as a result of the interaction between user convenience, operational regularity, and institutional control.
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