<![CDATA[Employee loyalty plays a crucial role in assessing the success of a company's human resource management. This study analyzes the policies on compensation and job satisfaction of employees at Detikcom PT Trans Digital Media and their impact on job loyalty, mediated by work motivation. Using a nonprobability sampling method, primary data collection through questionnaires, and data analysis using Partial Least Square-Structural Equation Modeling (PLSSEM), the study reveals that compensation has a positive but not significant effect on job loyalty with a path coefficient of 0.011 and P-Values of 0.929. In contrast, job satisfaction positively and significantly affects job loyalty with a path coefficient of 0.431 and P-Values of 0.000. Both compensation and job satisfaction significantly and positively affect work motivation with path coefficients of 0.380 and 0.601, and P-Values of 0.000 and 0.000, respectively. Additionally, work motivation significantly affects job loyalty with a path coefficient of 0.592 and P- Values of 0.000. Work motivation also mediates the effects of compensation and job satisfaction on job loyalty, with path coefficients of 0.201 and 0.318, and P-Values of 0.002 and 0.001, respectively. This study indicates that while compensation is important, job satisfaction plays a more dominant role in enhancing employee loyalty, and work motivation is a crucial factor in this process]]>
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