<![CDATA[This study aims to analyze the tourism competitiveness trend in Bandung City from 2019 to 2023 using seven indicators derived from the Competitiveness Monitor model. The indicators include Human Tourism, Price Competitiveness, Infrastructure Development, Environmental, Human Resources, Openness, and Social Development. The research method is descriptive research and data is taken from BPS Bandung City from 2019 to 2023. The results indicate that Bandung demonstrates strong performance in social and infrastructure aspects, alongside significant post-pandemic recovery in tourism and pricing indicators. However, challenges remain in openness to foreign visitors and human resource quality. These findings offer a comprehensive view of Bandung’s tourism competitiveness and serve as a strategic reference for sustainable tourism development planning. Future research is encouraged to integrate digitalization and spatial analysis for broader destination competitiveness insights]]>
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