<![CDATA[Current shifts in tourist preferences show a trend toward seeking authentic experiences that offer historical values and past atmospheres. Purbayan Tourism Village in Kotagede, Yogyakarta, has responded by developing the "Mlampah Trip" program as a heritage tourism innovation. This study aims to analyze how Mlampah Trip serves as a sustainable heritage tourism development model by integrating cultural identity, community involvement, and tourist experience. This research employs a descriptive qualitative method with data collection techniques including observation, in-depth interviews with managers and the community, and literature review. The findings indicate that Mlampah Trip is a concrete representation of experiential heritage tourism, emphasizing active tourist engagement through walking tours along historical routes. The strength of this model lies in the use of storytelling strategies that transform static objects into meaningful living spaces, as well as the implementation of Community-Based Tourism (CBT) principles where local communities act as the primary stakeholders in management. Mlampah Trip successfully creates an immersive and educational tourism experience while strengthening cultural preservation and the local economy in Purbayan Tourism Village]]>
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