Safe sexuality education for elementary school students is crucial for building body awareness, personal boundaries, and reporting courage. However, the topic remains sensitive and taboo, requiring engaging learning media aligned with Generation Alpha’s digital characteristics. This research and Development study aims to develop and assess the feasibility of digital educational content to enhance safe sexuality awareness among Generation Alpha elementary student using the ADDIE model (Analysis, Design, Development, Implementation, Evaluation). The product is a 2D animated video, “Geno and Rena” (4 minutes 30 seconds), covering private body parts, personal boundaries, safe/ unsafe behaviors, and reporting to trusted adults. Data gathered through observation, expert validations, interviews, and documentation were analyzed qualitative-descriptively. Results show that subject and media experts rated the product in appropriate and highly appropriate categories. Educators and students responded positively, finding the media engaging, clear, and helpful for conveying sensitive material. The “Geno and Rena” media is deemed feasible and practical for safe sexuality education elementary schools.
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