MANAJEMEN DEWANTARA
Vol 10 No 4 (2026): MANAJEMEN DEWANTARA (Online First)

PENGARUH KOMUNIKASI ORGANISASI DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA KARYAWAN MARKETING PADA PT. AGRODANA FUTURES SURABAYA

Natasya Novela Ananda Putri (UPN VETERAN JATIM)
Bowo Santoso (Universitas Pembangunan Nasional Veteran Jawa Timur)



Article Info

Publish Date
05 Oct 2026

Abstract

Objectives: This study examines how organizational communication and work motivation affect marketing employees’ job satisfaction at PT Agrodana Futures Surabaya. Methods: A quantitative study involved all 75 marketing employees through saturated sampling. Five-point Likert questionnaire data were analyzed using PLS-SEM with SmartPLS 4. Research Gap/Novelty: Evidence from futures brokerage firms remains limited, particularly among marketing employees facing performance targets and intensive communication demands. Results: Organizational communication (β = 0.345; t = 3.445; p < 0.001) and work motivation (β = 0.499; t = 5.127; p < 0.001) positively and significantly affected job satisfaction. Together, they explained 58.2% of its variance. Conclusion: The company should strengthen internal communication, supervisory guidance, employee coaching, and development support to improve job satisfaction.

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Journal Info

Abbrev

manajemendewantara

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Manajemen Dewantara Fakultas Ekonomi Fokus pada hasil penelitian empiris maupun kajian konseptual dan teoritis dalam bidang: Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasi, dan Kewirausahaan. ...