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All Journal MANAJEMEN DEWANTARA
Natasya Novela Ananda Putri
UPN VETERAN JATIM
Economics, Econometrics & Finance

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PENGARUH KOMUNIKASI ORGANISASI DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA KARYAWAN MARKETING PADA PT. AGRODANA FUTURES SURABAYA Natasya Novela Ananda Putri; Bowo Santoso
MANAJEMEN DEWANTARA Vol 10 No 4 (2026): MANAJEMEN DEWANTARA (Online First)
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i4.23564

Abstract

Objectives: This study examines how organizational communication and work motivation affect marketing employees’ job satisfaction at PT Agrodana Futures Surabaya. Methods: A quantitative study involved all 75 marketing employees through saturated sampling. Five-point Likert questionnaire data were analyzed using PLS-SEM with SmartPLS 4. Research Gap/Novelty: Evidence from futures brokerage firms remains limited, particularly among marketing employees facing performance targets and intensive communication demands. Results: Organizational communication (β = 0.345; t = 3.445; p < 0.001) and work motivation (β = 0.499; t = 5.127; p < 0.001) positively and significantly affected job satisfaction. Together, they explained 58.2% of its variance. Conclusion: The company should strengthen internal communication, supervisory guidance, employee coaching, and development support to improve job satisfaction.
Co-Authors Bowo Santoso