<![CDATA[Panglungan Village, Wonosalam District, Jombang Regency, has various local potentials, including coffee and durian plantations, dairy cattle farming, natural resources, and community economic activities. However, these potentials have not been optimally promoted through digital media to strengthen the village’s identity. This community service activity aims to digitize Panglungan Village’s potential by producing a profile video as a promotional medium and a tool for village branding. The method used was a descriptive qualitative approach involving interviews, observation, and documentation. An interview was conducted with the Head of Panglungan Village, Mr. Sugiat, while observations and documentation were carried out to identify and record local potential. The resulting profile video showcases natural resources, coffee and durian plantations, dairy cattle farming, community activities, and the village’s economic potential. One of the featured products is Excelsa Coffee, also known as Wonosalam Coffee. The video is expected to serve as a digital promotional asset to increase village visibility, introduce local products to a wider audience, strengthen Panglungan Village’s identity, and support sustainable local economic development.]]>
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