This study investigates how the CFD program and income influence the development of MSME operators in Magetan Regency. The population consisted of 320 business operators, and 77 respondents were selected using purposive sampling with Slovin's formula at a 10% significance level. Data collection involved observation, documentation, and Likert-scale questionnaires. Data analysis employed instrument testing, classical assumption testing, multiple linear regression, and hypothesis testing, utilizing Microsoft Excel and SPSS. The results show that the CFD program has a significant positive effect on MSME development (t = 2.937; sig. 0.004 < 0.05). Income also has a significant positive effect (t = 4.021; sig. 0.000 < 0.05). Collectively, both variables have a significant combined impact (F = 147.249; sig. 0.000 < 0.05). Together, they account for 79.9% of the influence, while the remaining 20.1% is affected by other factors. The findings confirm CFD as a strategic marketplace and income as the main driver of business growth; the two factors complement each other.
Copyrights © 2026