WORLDVIEW ( Jurnal Ekonomi Bisnis dan Sosial Sains )
Vol 5 No 1 (2026): WORLDVIEW ( Jurnal Ekonomi Bisnis dan Sosial Sains )

PENGARUH PROGRAM CFD DAN PENDAPATAN TERHADAP PERKEMBANGAN PELAKU UMKM DI KABUPATEN MAGETAN

Nofi Damayanti (Sekolah Tinggi Ilmu Ekonomi Pemuda)
Nur Hidayah (Sekolah Tinggi Ilmu Ekonomi Pemuda)
Lis Setyowati (Sekolah Tinggi Ilmu Ekonomi Pemuda)
Nuryadi Nuryadi (Sekolah Tinggi Ilmu Ekonomi Pemuda)



Article Info

Publish Date
20 Oct 2026

Abstract

This study investigates how the CFD program and income influence the development of MSME operators in Magetan Regency. The population consisted of 320 business operators, and 77 respondents were selected using purposive sampling with Slovin's formula at a 10% significance level. Data collection involved observation, documentation, and Likert-scale questionnaires. Data analysis employed instrument testing, classical assumption testing, multiple linear regression, and hypothesis testing, utilizing Microsoft Excel and SPSS. The results show that the CFD program has a significant positive effect on MSME development (t = 2.937; sig. 0.004 < 0.05). Income also has a significant positive effect (t = 4.021; sig. 0.000 < 0.05). Collectively, both variables have a significant combined impact (F = 147.249; sig. 0.000 < 0.05). Together, they account for 79.9% of the influence, while the remaining 20.1% is affected by other factors. The findings confirm CFD as a strategic marketplace and income as the main driver of business growth; the two factors complement each other.

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Journal Info

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Description

WORLDVIEW ( Jurnal Ekonomi Bisnis dan Sosial Sains ) adalah jurnal terbitan Fakultas Ekonomi Universitas Wijaya Putra (UWP), terbit dua kali dalam setahun ( Juni dan Desember). WORLDVIEW fokus pada hasil penelitian empiris serta studi konseptual dan teoritis dalam bidang Ekonomi, Bisnis dan Sosial ...