South East Asia Nursing Research
Vol 7, No 1 (2025)

WhatsApp-Delivered Infographic Breastfeeding Education and Exclusive Breastfeeding at Six Months: A Quasi-Experimental Study in Makassar

Nur Umi Kalsum (Universitas Muhammadiyah Semarang)
Sri Rejeki ([Scopus-ID: 57224064358], Universitas Muhammadiyah Semarang)
Rahayu Astuti (Universitas Muhammadiyah Semarang)



Article Info

Publish Date
29 Mar 2025

Abstract

Exclusive breastfeeding remains challenging even where routine maternal and child health education is available. This study examined whether a WhatsApp-delivered infographic e-book (e-EDU_ASIEK), added to routine counseling, was associated with exclusive breastfeeding at six months in the Tamamaung Primary Health Center catchment area, Makassar, Indonesia. A quasi-experimental posttest comparison enrolled all 40 eligible mothers of infants aged approximately 4.0–4.5 months; 20 received weekly access and reminders concerning e-EDU_ASIEK and 20 received routine health-worker or community-volunteer counseling. At six months, exclusive breastfeeding was reported by 17 of 20 mothers (85.0%) in the intervention group and 11 of 20 (55.0%) in the comparison group. The Pearson chi-square test yielded p = 0.038; the source statistical output additionally reported a two-sided Fisher exact p = 0.082. The observed 30-percentage-point difference favored digital education, although the small nonrandomized sample and sensitivity to test choice limit causal inference. Digitally accessible breastfeeding information may complement primary-care education, but a larger controlled study using independently verified feeding outcomes is needed.

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Journal Info

Abbrev

SEANR

Publisher

Subject

Education Health Professions Nursing Public Health

Description

South East Asia Nursing Research is intended to be the university journal for publishing articles reporting the results of research in nursing. South East Asia Nursing Research invites manuscripts in the areas of medical-surgical nursing, emergency and disaster nursing, critical nursing, pediatric ...