This study addresses the need for engaging and interactive instructional resources to overcome eighth-grade students’ difficulties in poetry writing by developing and evaluating the feasibility of Genially-assisted digital teaching materials. Employing a research and development approach based on the ADDIE model, the study focused on three stages: Analysis, Design, and Development. Data were collected through teaching material reviews, teacher interviews, student needs questionnaires, and expert validation. The needs analysis revealed that 82% of students experienced difficulties understanding poetic elements, 83.33% required more diverse poetry examples, 87% preferred interactive learning media, and 88% needed more engaging instructional resources. The developed materials integrated poetry concepts, structural elements, illustrative examples, instructional videos, interactive quizzes, and poetry-writing worksheets to facilitate idea generation, diction selection, imagery construction, and figurative language use. Expert validation produced feasibility scores of 85% for content and 92% for media, yielding an overall average of 88.5% across content quality, presentation, language, visual design, programming, and usability. These findings demonstrate that the Genially-assisted teaching materials achieved a high level of expert-assessed feasibility and offer a promising resource for poetry-writing instruction. Nevertheless, their effectiveness in improving students’ writing performance requires further investigation through classroom implementation and evaluation.
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