This study analyzes the implementation of the Limboto Modern Market development policy in improving the economic welfare of local communities in Gorontalo Regency. Using a descriptive qualitative approach with George C. Edward III’s Policy Implementation Model as the analytical framework, this research examines four key variables: communication, resources, disposition, and bureaucratic structure. Data were collected through in-depth interviews with 20 key informants, participatory observation, and documentation studies. Findings indicate that policy implementation is in a positive developmental stage but still faces several challenges. Policy communication is hampered by ‘information leakage,’ resulting in knowledge gaps among traders. A physical investment of IDR 56 billion from the National Economic Recovery (PEN) fund has been realized, yet a ‘hardware-software gap’ exists in terms of management human resources and information systems. The concept of ‘passive disposition’ shaped by traders’ historical trauma following the 2018 fire enriches the disposition typology in Edward III’s model. Suboptimal bureaucratic coordination leads to slow responses to operational problems. Nevertheless, positive impacts on economic welfare are emerging: active traders report revenue increases of 15–25%, new employment is being created, and multiplier effects on the local economy are observed. This study recommends strengthening two-way communication, developing non-physical resources, providing psychosocial support for traders, and reforming bureaucratic coordination mechanisms.
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