The lack of optimal self-concept development and the limitations of guidance and counseling services constituted the background of this study. Accordingly, this study aimed to develop, examine the feasibility, effectiveness, and obstacles associated with the use of a Canva-assisted interactive e-book in enhancing students’ self-concept. This study employed a Research and Development method through the ADDIE stages. A total of 33 students of class VIII-B at SMP Umi Kulsum Banjaran were selected as research subjects using a purposive sampling technique. Data were collected through questionnaires, observations, and interviews. The feasibility results indicated that the interactive e-book was categorized as highly feasible based on media expert validation (100%) and practitioner assessment (100%), while material expert validation indicated that it was fairly feasible (75%) and practitioner assessment reached 100%. The Wilcoxon test result of 0.000 < 0.05 indicated a significant difference between pre-test and post-test scores. Furthermore, the N-Gain result of 0.6385 (63.85%) indicated that the product was moderately effective. The identified obstacles included unstable internet connectivity and students’ difficulties in operating the interactive features.
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