Praktik Green HRM dalam Mendukung Komitmen Three Zeros PT GoTo Gojek Tokopedia Tbk

Ainur Lusyana
Endah Kurniawati
Kukuh Harianto

JURNAL MANAJEMEN MOTIVASI
Vol 22 No 2 (2026): Jurnal Manajemen Motivasi

This study examines Green Human Resource Management (Green HRM) practices supporting PT GoTo Gojek Tokopedia Tbk’s Three Zeros commitments. A qualitative content analysis of its 2023–2025 sustainability reports used five Green HRM dimensions and relevant GRI disclosures. The reports describe recruitment, training, performance management, benefits, and employee involvement. Their clearest alignment is with Zero Barriers through inclusion, employee development, well-being, and participation. Evidence linking these practices directly to Zero Emissions and Zero Waste remains limited. The findings indicate a need for environmental criteria in HR policies and clearer reporting of their relationship with sustainability targets.