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<![CDATA[The influence of Experiential Marketing and Brand Trust on Customer Satisfaction and Customer Loyalty Hotel Aryaduta Pekanbaru ]]>
<![CDATA[Deny Danar Rahayu]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[This study aims to analyze the influence of Experiential Marketing and Brand Trustvariables on Customer Satisfaction and Customer Loyalty. This research wasconducted on the customers of Hotel Aryaduta Pekanbaru. Where these customershave to more than 1 times stay at Hotel Aryaduta Pekanbaru. In this study consistsof four variables, namely one dependent variable, one intervening variable and twoindependent variables. The variables are Customer Loyalty (Y2), CustomerSatisfaction (Y1), Brand Trust (X2), and Experiential Marketing (X1). This studywas conducted using a sample of 100 people. This research uses simple randomsampling technique that is taking the sample member from the population is donerandomly without considering the strata in the population. This is done whenmembers of the population are considered homogeneous. While in terms of dataanalysis, this study uses Path Analysis method with the help of SPSS (StatisticalPackage of Social Science) version 20. Based on Hypothesis test conducted, Theresults showed that Experiential Marketing and Brand Trust have positive andsignificant impact on Customer Satisfaction and Customer Loyalty .Keywords: Experiential Marketing, Brand Trust, Customer Satisfaction, Customer Loyalty.]]>
<![CDATA[Effect of Return on Equity, and Earnings Per Share Against the Debt to Equity Ratio of Stock Price the Listed Agribusiness Company The Indonesian Stock Exchange Year 2011-2016 ]]>
<![CDATA[Widya Innanda Sucitra, Suhendro & Riana R Dewi]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[This study aimed to examine the effect of return on equity (ROE), earnings pershare (EPS) and debt to equity ratio (DER) to the stock price on agribusinesscompanies listed in Indonesia Stock Exchange. Samples were taken from thefinancial statements of listed agribusiness company in the Indonesia StockExchange (BEI) during the period 2011-2016. The sampling method withpurposive sampling method in accordance with the criteria specified. The collecteddata were analyzed using data analysis first conducted classical assumption testbefore hypothesis test. Testing the hypothesis in this study using multipleregression analysis with f test, t test and the coefficient of determination. Theresults of this study showedthat the coefficient of determination obtained a value of0.832, which means that 83.2% of the stock price is affected return on equity(ROE), earnings per share (EPS) debt to equity ratio (DER) of the remaining16.8% is influenced by other variables outside of this research , Hypothesis testresults that return on equity (ROE) and earnings per share (EPS) significantlyaffect the stock price, while debt to equity ratio (DER) did not significantly affectthe stock price,Keywords : ROE, EPS, DER, and stock prices]]>
<![CDATA[Factors That Influence the Need to Pay UMKM Taxes In Surakarta City ]]>
<![CDATA[Intan Permata Hati, Siti Nurlaela & Suhendro]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[The aim of this research is to analize the influence of tax rules understandment,good perception of effectiveness from tax system as well as the level of trust to thelaw system and the goverment to UMKM’s obgligation in paying taxes inSurakarta city. This research used questionaries from taxpayer population that ownfree business that is listed in Service Tax Office Pratama Surakarta. Researchrespondents are taxpayer that own free business that is listed in Service Tax OfficePratama. The sample are taxpayer private individuals that own free business that islisted in Service Tax Office Pratama Surakarta. The technique used for the samplestaken are accidental sampling with research sample as much as 30 respondents.The analysis method used is double linear regression test. The result from the testshowed that : the influence of knowledge and understanding to tax rules, good andeffective perception about tax system, and level of trust to the law system and thegoverment that significantly affect to UMKM obgligation in paying taxes inSurakarta city. Tax office should do more intensive Goverment socialization rulesNumber 46 Year 2013 to the community, especially UMKM so that the ownermanage to pay affordable taxes.Keywords: knowledge and understanding; good presentation; government regulation; UMKMcompliance.]]>
<![CDATA[Influence of Size Company and the Company's Financial Performance Against the Value of Banking Listed In The Indonesia Stock Exchange Period 2013-2016 ]]>
<![CDATA[Novia Leni Anjarsari, Anita Wijayanti & Endang Masitoh]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[This research aims to know the influence of the size of the company and thefinancial performance of the company towards the banking companies listedon the Indonesia stock exchange period 2013 – 2016. The company'sfinancial performance measurement for researchers using the return on asset(ROA), whereas for the measurement of the value of the banking companyusing price to earnings ratio (PER). A sample of this company is a bankingcompany reported financial statements in successive – join in the period of2013 – 2016. The data were analyzed using SPSS 23.0. The results of thisresearch show that the size of the company doesn't have an effect on thevalue of the company. This indicates that the company is not his little biginfluence on the value of the company. While the company's financialperformance affects the value of banking companies. This indicates that thecompany's financial performance is good or bad can reflect the value of thecompany, the greater the financial performance of the company then thecompany value anyway.Keywords: financial performance, the value of the company, the size of the]]>
<![CDATA[Analysis of Effect of Dividend Policy, Policies Debt, Profitability and Investment Decision in the Value of The Company ]]>
<![CDATA[Pinkan Ajeng Maulina, Riana Rachmawati Dewi & Suhendro]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[The purpose of this study was to determine the effect of dividend policy, debtpolicy, profitability, and investment decisions in part on the value of thecompany.The data used secondary data, with a population of basic chemicalindustry research company went public listed on the Indonesia Stock Exchange2012-2016 period. The sampling technique is purposive sampling of 65 companiesacquired 12 companies basic chemical industry for five years. Results from thisstudy thatdividend policy (payout ratio) does not affect the value of the company(price to book value) .kebijakan debt (debt to equity ratio) has no effect on thevalue of the company (price to book value). Profitability (return on equity) effecton firm value (price to book value). investment decisions (price earnings ratio)effect on firm value (price to book value) Adjusted R2 of 0.399, which means thatthe value of the company was affected by the dividend policy, debt policy,profitability, and investment decisions. While the remaining 60.1% (0.601) isinfluenced by other factors outside the research.Keywords: dividend policy, debt policy, Profitability, Investment Decision, CompanyValue]]>
<![CDATA[The Influence of Service Quality As A To Total of Quality Management (Study In Badan Pertanahan Nasional Office Yogyakarta) ]]>
<![CDATA[Wahyu Handayani, Wisnalmawati & Winarno]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[One of the important tasks of the Ministry of ATR/BPN is to carry out theintegrated and integrated Land Resources Management by utilizing thedevelopment of modern information and management system technology. Thisresearch aims to: 1. analyze Total Quality Management that directly affects theapplicant’s satisfaction, 2 Total Quality Management influence on the requestersatisfaction mediated by Service Quality. Subjects in this research are applicants’satisfaction of Pertanahan Office Yogyakarta. The sample uses as many as onehundred respondents, data analysis technique uses Structural Equational Model(SEM) with SmartPLS Program. The results of this research prove: 1. analyzeTotal Quality Management that directly affects the requester satisfaction, 2. TotalQuality Management Total Quality Management influence on the requestersatisfaction mediated by Service Quality. The findings of this study may contributeto consumer behaviour models, in Badan Pertanahan Nasional (BPN) officeYogyakarta and Tripple duties of Higher Education.]]>
<![CDATA[The Influence Of In- Store As A Mediation To Impulse Buying (Study On The Retails In Yogyakarta) ]]>
<![CDATA[Wisnalmawati Wisnalmawati]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[Impulse buying often takes place inside the store. Impulse buying describesunplanned purchasing decisions.This research aims to: 1.analyse hedonic motivethat directly affects impulse buying, 2. analyse direct marketing that directly affectsimpulse buying, 3. hedonic motive and direct marketing influence on impulsebuying mediated by in store. Subjects in this research are consumers of threeclothing stores in Yogyakarta. The sample uses as many as 75 respondents, dataanalysis technique uses Structural Equational Model (SEM) with Smart PLS 3.0Program. The results of this research prove: 1. hedonic motive has influenced onimpulse buying, 2.direct marketing has influenced on impulse buying, 3 hedonicmotive and direct marketing influence on impulse buying mediated by in store. Thefindings of this study may contribute to consumer behaviour models, at retails andTripple duties of Higher Education.Keywords: hedonic motive; direct marketing; in store; and impulse buying]]>
<![CDATA[Factors That Affect the Accounting of Consumers to Take Advantage of Financing From Islamic Banks ]]>
<![CDATA[Dimas Tri Prasetyo, Kartika Hendra & Anita Wijayanti]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[This study aims to obtain empirical evidence on whether the factors issuingfinancial statements, application of sharia accounting, the application of loss andprofit sharing and application of accounting information systems, affect theconsumer desire to take advantage of Islamic financing, either individually orsimultaneously. In this study used a sample of 50 respondents of Bank SyariahMandiri customers Surakarta Branch. Descriptive statistical results indicate that thevariable issuance of financial statements, application of sharia accounting, theapplication of loss and profit sharing and the application of accounting informationsystem positively affect the consumer desire to take advantage of sharia financing.KeyWords : Accounting Factors, financial statements, application of sharia accounting lossand profit sharing, accounting information system, consumer desires, Syariahbank.]]>
<![CDATA[Effect of Liquidity and Capital Structure on Profitability in Manufacturing Company Listed In Indonesia Stock Exchange Period 2015-2016 ]]>
<![CDATA[Piggy Aprilia Pangastuti, Endang Masitoh & Suhendro]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[This study aims to determine whether there is a partial influence Current Ratio,Quick Ratio, Debt to Equity Ratio and Total Assets Turnover on Profitability(Return On Assets). This research uses quantitative data. The population used inthis study is a manufacturing company listed on the Indonesia Stock Exchangeperiod 2015-2016. The method used in this study is purposive sampling andobtained a sample of 71 companies for each year in the period 2015-2016, so thatobtained as many as 142 data observation. Data analysis method used is multiplelinear regression analysis. The result of research partially states that the variableof Total Assets Turnover influence to Profitability (Return On Assets), whilevariable of Current Ratio, Quick Ratio and Debt to Equity Ratio have no effect toProfitability (Return On Assets). Based on regression analysis, we found that CR ,QR, DER and TATO have a significant effect on Profitability (ROA).Keywords: Liquidity, Solvency, Activity and Profitability]]>
<![CDATA[The Influence Ofcustomer Satisfaction As A Mediation To Repurchases (Survey On White Coffee Products In Yogyakarta) ]]>
<![CDATA[David Bayu Limawan, Wisnalmawati & Dyah Sugandini]]>
<![CDATA[ PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) 2018: PROCEEDING ICTESS ]]>
Publisher : <![CDATA[PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) ]]>
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<![CDATA[Repurchases are purchases made by consumers second, third and so on .Thisresearch aims to: 1. Analyze price that directly affects repurchases, 2. Analysebrand image that directly affects repurchases, 3. price and brand image influenceon repurchases mediated by customer satisfaction. Subjects in this researchareconsumers of white coffee product in Yogyakarta. The sample uses as many as onehundred respondents,data analysis technique uses Structural Equational Model(SEM) with SmartPLS Program. The results of this research prove: 1. price hasinfluenced on repurchases, 2. brand image has influenced on repurchases, 3. priceand brand image have influenced on repurchases mediated by customersatisfaction. The findings of this study may contribute to consumer behaviormodels, onwhite coffee produtcs and Tripple duties of Higher Education.Keywords: price, brand image, satisfaction, repurchases]]>
