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Yaktiworo Indriani
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Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science
Published by Universitas Lampung
ISSN : 26204177     EISSN : 26204177     DOI : http://dx.doi.org/10.23960/jiia.v12i2.8948
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science is published by the Department of Agribusiness, Faculty of Agriculture, University of Lampung, in collaboration with PERHEPI, the Indonesian Agricultural Economist Association. The first printed Journal was published in 2013 and the online version started in May 2018 edition. The scopes include agribusiness, agricultural economics, agricultural development, rural sociology, agricultural extension, food security, and other subjects related to agriculture and society. This Journal is published four times a year, February, May, August, and November.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 15 Documents
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Search results for , issue "Vol 4, No 4 (2016)" : 15 Documents clear
IDENTIFIKASI ATRIBUT KEPUASAN KONSUMEN DAN PELAYANAN RUMAH MAKAN OLAHAN AYAM DI KOTA BANDAR LAMPUNG Ayu Prasetyowati; Agus Hudoyo; Kordiyana K Rangga
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 4 (2016)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (221.745 KB) | DOI: 10.23960/jiia.v4i4.1520

Abstract

 The attributes used in the previous studies of the restaurant consumer satisfaction were very varied.  Therefore, this study aims to identify the attributes of the consumer satisfaction and service forthe processed chicken restaurants in Bandar Lampung.  The data was collected in September-October 2015.  The technique used for sampling was accidental sampling in which  data from 60 respondents were the scores for the attributes of satisfaction and service. Moreover, the data were tested by using the validity and reliability tests. The next step is gathering the data of attributes from 60 respondents of two processed chicken restaurants. The analysis methods used were descriptive analysis, validity and reliability test and Importance Performance Analysis (IPA). The research showed that the attributes identified were taste, price, menu diversity, nutrition, suitability menu, consistency of service time, comfort, service speed,hospitality,responsiveness of suggestion, fairness of service,accuracy of writing order, ease of payment, cleanliness of restaurant, waitress’ understanding of the products, cashier thoroughness, completeness of cutlery, location, parking area, security of parking, air conditioning, wastafel, toilet, mosque and entertainment.  The attributes of customer satisfaction and service restaurants that have been identified can be applied processed chicken in the city of Bandar Lampung, but the accuracy attribute accuracy of writing order, park security of parking, wastafel, mosque, and parking area needs to be improved by the restaurant.Key words: attributes, consumer satisfaction,validity and reliabilty test, serviceThe attributes used in the previous studies of the restaurant consumer satisfaction were very varied.  Therefore, this study aims to identify the attributes of the consumer satisfaction and service forthe processed chicken restaurants in Bandar Lampung.  The data was collected in September-October 2015.  The technique used for sampling was accidental sampling in which  data from 60 respondents were the scores for the attributes of satisfaction and service. Moreover, the data were tested by using the validity and reliability tests. The next step is gathering the data of attributes from 60 respondents of two processed chicken restaurants. The analysis methods used were descriptive analysis, validity and reliability test and Importance Performance Analysis (IPA). The research showed that the attributes identified were taste, price, menu diversity, nutrition, suitability menu, consistency of service time, comfort, service speed,hospitality,responsiveness of suggestion, fairness of service,accuracy of writing order, ease of payment, cleanliness of restaurant, waitress’ understanding of the products, cashier thoroughness, completeness of cutlery, location, parking area, security of parking, air conditioning, wastafel, toilet, mosque and entertainment.  The attributes of customer satisfaction and service restaurants that have been identified can be applied processed chicken in the city of Bandar Lampung, but the accuracy attribute accuracy of writing order, park security of parking, wastafel, mosque, and parking area needs to be improved by the restaurant. Key words: attributes, consumer satisfaction,validity and reliabilty test, service
ANALISIS EFISIENSI PRODUKSI DAN KEUNTUNGAN USAHATANI TOMAT DATARAN RENDAH DI KABUPATEN LAMPUNG SELATAN Berliantara Berliantara; Wan Abbas Zakaria; Dyah Aring Hepiana Lestari
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 4 (2016)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.472 KB) | DOI: 10.23960/jiia.v4i4.1515

Abstract

This study aimed to analyze: the level of profit and the gain difference of tomato’s lowland farming between members and nonmembers of the farmer group and the factors of production, production scale and efficiency of farm production of lowland tomatoes in both members and nonmembers of farmer group.  The number of respondents in this study was taken by cencus method, in which all 62 farmer members and all 35 farmer nonmembers were involved.   The research data was collected during October 2015 - January 2016 and was analyzed by R / C ratios, different test (independent t-test), multiple linear regression using the Cobb Douglas production function and NPM / Px ratio.  The results showed that tomato farming was profitable business and profitability of farmer group members was higher than nonmembers’ farmers.  Land and labor significantly affected the production of tomatoes.  Tomato farming of farmer group members currently on the scale of production decreased (decreasing returns to scale) and the nonmembers’ farmers that were in production scale fixed (constant return to scale).  The production process tomato farming of both farmer group members and nonmembers farmer groups were not yet efficient.Key Words: efficiency, profits, tomatoes
PERANAN PENYULUH PERTANIAN LAPANGAN (PPL) TERHADAP KEBERHASILAN PROGRAM PENGEMBANGAN USAHA AGRIBISNIS PEDESAAN (PUAP) DI KECAMATAN SUNGKAI SELATAN, KABUPATEN LAMPUNG UTARA Riyando Ardika Aria; Tubagus Hasanuddin; Rio Tedi Prayitno
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 4 (2016)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (167.307 KB) | DOI: 10.23960/jiia.v4i4.1526

Abstract

The purpose of this study are to analyzethe success level of PUAP program, the level of the AEW’roles on PUAP program, and the factors  related to the success of the PUAP program.  This research was conducted in Sungkai District of North Lampung Regency.  The samples are 52 farmers selected randomly and 12 Agricultural Extension Workers selected purposively.  The data analysis methods used are qualitative-descriptive analysis, tabulation, and Rank Spearman correlation.  The results showed that the PUAP program has been successful, inrelation to output, outcome, benefit, and impact.The level of AEW’sroles towards the success of PUAP program was in good category, in the roles as the diseminator of information/inovation, facilitator, supervisor, monitoring, and evaluator. The factors related to the successof PUAP Program were the level ofAEW’sroles, the level of farmer’s participation, the level of managementfunds received by farmers, and farmers' level of knowledge about PUAP program.Key words: Agricultural Extension Worker,PUAP program, role, success
SIKAP DAN PENGAMBILAN KEPUTUSANPEMBELIAN SAYURAN ORGANIK OLEH KONSUMEN DI KOTA BANDAR LAMPUNG Ni Made Anggiasari; Yaktiworo Indriani; Teguh Endaryanto
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 4 (2016)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (156.635 KB) | DOI: 10.23960/jiia.v4i4.1521

Abstract

This study aims to determine the characteristics of consumers, their attitudes, the stages of the purchasing decision, and the factors that influence the purchase of organic vegetables at Chandra Supermarket in Bandar Lampung City.  The research was conducted purposively in Chandra Supermarket of Bandar Lampung city.   The number of consumer respondents was 60 people recruited accidentally.  Research data were analyzed by using descriptive qualitative and quantitative Fishbein-Multiattribute Model, and Seemingly Unrelated Regression (SUR) analysis.  The results showed that the characteristics of consumers of organic vegetables at Chandra Supermarket were dominated by women 25-50 years old.  Most consumers were housewives, Senior High School graduates, monthly family income of Rp5.000.000,00 or less,and  organic vegetable purchase of 1-4 times a month.  The consumer attitude (Ao) was to provide the highest value to the cleanliness.  Stages of purchasingdecisions on organic vegetables were the need recognition, information searching,evaluation of alternatives, and post-purchase behavior.Factor that influenced positively on the purchase of organic vegetables was freshness, while factors that influenced negativelywere the ratio of price andincome, the cleanliness, and wholeness of vegetables.Keywords:  attitude, cleanliness, organic vegetables, purchasing decisionsThis study aims to determine the characteristics of consumers, their attitudes, the stages of the purchasing decision, and the factors that influence the purchase of organic vegetables at Chandra Supermarket in Bandar Lampung City.  The research was conducted purposively in Chandra Supermarket of Bandar Lampung city.   The number of consumer respondents was 60 people recruited accidentally.  Research data were analyzed by using descriptive qualitative and quantitative Fishbein-Multiattribute Model, and Seemingly Unrelated Regression (SUR) analysis.  The results showed that the characteristics of consumers of organic vegetables at Chandra Supermarket were dominated by women 25-50 years old.  Most consumers were housewives, Senior High School graduates, monthly family income of Rp5.000.000,00 or less,and  organic vegetable purchase of 1-4 times a month.  The consumer attitude (Ao) was to provide the highest value to the cleanliness.  Stages of purchasingdecisions on organic vegetables were the need recognition, information searching,evaluation of alternatives, and post-purchase behavior.Factor that influenced positively on the purchase of organic vegetables was freshness, while factors that influenced negativelywere the ratio of price andincome, the cleanliness, and wholeness of vegetables. Keywords:  attitude, cleanliness, organic vegetables, purchasing decisions
COVER JIIA NOVEMBER 2016 PENGELOLA JIIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 4 (2016)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (143.982 KB) | DOI: 10.23960/jiia.v4i4.1511

Abstract

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