cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Sigit Ary Wijayanto
Contact Email
sigitaryw@gmail.com
Phone
-
Journal Mail Official
valid.stieamm@gmail.com
Editorial Address
-
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
Valid Jurnal Ilmiah
Published by Sekolah Tinggi Ilmu Ekonomi AMM
ISSN : 18295037     EISSN : 26214954     DOI : -
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
VALID addresses the broad area of management science, accounting, and business. We welcome quantitative and qualitative studies with high-quality, rigorous methods, and strong impact on the field. Topics covered include, but not strictly limited to: Business and management strategy Marketing management Operations management Finance and investment Accounting Entrepreneurship Organisational behavior and people management Corporate social responsibility.
Arjuna Subject : -
Articles 12 Documents
 1   2 
Search results for , issue "Vol 20 No 1 (2022)" : 12 Documents clear
Business Remodeling in Small Medium Enterprises in the Digital Era: Systematic Literature Review Arum Arupi Kusnindar
Valid: Jurnal Ilmiah Vol 20 No 1 (2022)
Publisher : Sekolah Tinggi Ilmu Ekonomi AMM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53512/valid.v20i1.271

Abstract

This study aims to examine changes in the business model of SMEs in Indonesia with digital transformation as a determinant variable. This research is expected to be able to answer research questions, namely what are the focus of research on business models that have been carried out, the relationship between research focuses and how the methodologies and approaches are carried out. The three research questions are expected to answer the fourth research question, namely how the business model changes in the SME sector. The research method uses a systematic literature review of journals published through Scopus and Google Scholar. The results show that the focus of research on business models is mostly related to digitalization, business model concepts, innovation and business processes. There was a tendency to use mixed methods and quantitative methods after 2000. Previously, research on business models was mostly done using literature reviews, comprehensive journal reviews and case studies. Changes in business models in SMEs cannot be known because of the lack of research related to changes in business models in SMEs.
Perbedaan Gender dalam Persepsi Harga, Promosi, dan Online Review Produk Pakaian Erigo terhadap Niat Pembelian Online Endang Hariningsih; R. Nur Budi Setiawan; Eni Munarsih; Muhammad Taufiqur Rahman
Valid: Jurnal Ilmiah Vol 20 No 1 (2022)
Publisher : Sekolah Tinggi Ilmu Ekonomi AMM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53512/valid.v20i1.273

Abstract

This research have purpose to finding the direct influence between price perceptions, online reviews, and online promotions on the online purchase intention of Erigo products. In addition, gender variable testing is also carried out as a moderation. The data used was primary data from 230 respondents to students in Yogyakarata. The research used quantitative analysis methods using Likert-scale instruments. And than, used Structural Equation Modeling analysis tools using SmartPLS 3.0 for Measurement Model and Structural Model testing. The results of the analysis find the influence of variables of price perception and promotion on online purchase intentions. Meanwhile, online reviews have no effect on online purchase intentions. As for after moderation testing, only the relationship between price perception and purchase intention was significantly moderated by gender. These findings offer implications for marketers to pay attention to product pricing to match price and quality and be able to show product quality signals. Finally in the conclusion section are shown the implications, limitations and future direction of the study

Page 2 of 2 | Total Record : 12

 1   2 

Filter by Year

2022 2022


Reset
Filter By Issues
All Issue Vol. 23 No. 1 (2025): Valid Jurnal Ilmiah - Edisi Juli-Desember 2025 Vol. 22 No. 2 (2025): Valid Jurnal Ilmiah - Edisi Januari-Juni 2025 Vol. 22 No. 1 (2024): Valid Jurnal Ilmiah - Edisi Juli-Desember 2024 Vol. 21 No. 2 (2024): Valid Jurnal Ilmiah - Edisi Januari-Juni 2024 Vol. 21 No. 1 (2023): Valid Jurnal Ilmiah - Edisi Juli-Desember 2023 Vol. 20 No. 2 (2023) Vol 20 No 2 (2023) Vol 20 No 1 (2022) Vol 19 No 2 (2022) Vol 19 No 1 (2021) Vol 18 No 2 (2021) Vol 18 No 1 (2021) Vol 17 No 2 (2020) Vol 17 No 1 (2020) Vol 16 No 2 (2019) Vol 16 No 2 (2019) Vol 16 No 1 (2019) Vol 16 No 1 (2019) Vol 15 No 2 (2018) Vol 15 No 2 (2018) Vol 15 No 1 (2018) Vol 15 No 1 (2018) Vol 14 No 2 (2017) Vol 14 No 2 (2017) Vol 14 No 1 (2017) Vol 14 No 1 (2017) Vol 13 No 4 (2016) Vol 13 No 3 (2016) Vol 13 No 2 (2016) Vol 13 No 1 (2016) More Issue