Agriecobis : Journal of Agricultural Socioeconomics and Business
Agriecobis diterbitkan dalam kurun waktu dua kali setahun pada bulan Maret dan Oktober yang berisi artikel hasil pemikiran dan penelitian di bidang sosial, ekonomi, penyuluhan dan kebijakan pertanian.
Jurnal ini mencakup artikel hasil penelitian termasuk bidang Agribisnis, Sosial Pertanian, Ekonomi Pertanian, Penyuluhan, Pembangunan Pedesaan, Sosiologi Pedesaan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, dan Kewirausahaan.
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<![CDATA[Analyzing Risk Management in the Crystal Guava Agroindustry Supply Chain ]]>
<![CDATA[Ni Kadek Pingkan Wulandari]]>;
<![CDATA[A.A.A. Wulandira Sawitri Djelantik]]>;
<![CDATA[I Made Sudarma]]>;
<![CDATA[Ary Bakhtiar]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.35266
<![CDATA[PT Kreasi Tani Bumiaji is an agro-industry enterprise located in the Bumiaji District of Batu City, dedicated to the production of crystal guava. The uncertainty of raw materials and marketing is the most significant challenge that PT Kreasi Tani Bumiaji encounters in its supply chain. At the conclusion of the season, crystal guava is exceedingly challenging to acquire, and the demand cannot be satisfactorily satisfied. Limited market share has prevented the company from optimizing production following the conclusion of the harvest season. This research endeavors to ascertain the structure and mechanism of the crystal guava agro-industry supply chain, identify the risks that arise within the supply chain, and devise effective mitigation strategies to mitigate these risks. The informants in this research were three individuals who were experts in the company's supply chain. Vorst (2006) framework is implemented in this investigation to ascertain the supply chain's structure and mechanism. The SCOR model is employed to map supply chain activities in order to identify the risks that arise and develop effective mitigation methods. Subsequently, the HOR method and Pareto diagram are employed to classify the risks and any associated mitigation. The study's findings indicate that the company's supply chain comprises industrial entities, farmers, product retailers, and final consumers. 51 risk events, 51 risk agents, and 29 priority risk agents were acquired by HOR Model one. 12 priority mitigation strategies that require immediate implementation were obtained by HOR Model 2. Additionally, 20 mitigation strategy proposals were obtained.]]>
<![CDATA[Human Resource Management of Vegetable and Fruit Chips Agroindustry at PT. Inovasi Pangan Lestari ]]>
<![CDATA[Tjokorda Istri Mas Smaradewi]]>;
<![CDATA[Anak Agung Ayu Wulandira Sawitri Djelantik]]>;
<![CDATA[I Made Sudarma]]>;
<![CDATA[Ary Bakhtiar]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.35429
<![CDATA[Human resources play a crucial role in a company's success, including PT Inovasi Pangan Lestari, an MSME-scale agro-industrial company in Malang. Despite its commitment to improving agricultural output and product distribution, the company's human resource management still needs attention. Informal performance appraisals, unstructured organization, and lack of an optimal supervisory system are the main challenges. This study aims to determine the application of human resource management functions at PT Inovasi Pangan Lestari, including planning, organizing, directing, and controlling, and relate it to theory and previous studies so that it can be an evaluation for PT Inovasi Pangan Lestari and other agro-industrial companies to improve productivity and company performance. The research method used is descriptive qualitative. The data analysis method used is thematic analysis through open coding, axial coding, and selective coding. The results obtained are that human resource management practices are still simple and managed directly by the board of directors. PT Inovasi Pangan Lestari faces challenges in managing human resources because the company is still in the growth stage. For this reason, the company needs to set up a structured organization, improve employee briefings, and ensure objective and transparent performance evaluations to identify appropriate training needs.]]>
<![CDATA[The Role of Agricultural Extension Agents in the Marketing of 'Sang Mulyo' Banana Plantlets ]]>
<![CDATA[Gumoyo Mumpuni Ningsih]]>;
<![CDATA[Festy Putri Ramadhani]]>;
<![CDATA[Wahid Muhammad Shodiq]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.35605
<![CDATA[This study aimed to assess the influence of agricultural extension agents on farmers’ marketing decisions concerning the Sang Mulyo banana seed variety. The research involved 21 members of the Bumi Mulyo Farmer Group in Sidomulyo Village, Dampit District, Malang Regency. Multiple linear regression analysis was conducted to examine the impact of four distinct extension roles educator, innovator, mediator, and facilitator on the implementation of marketing strategies. The findings indicate that the roles of educator and innovator had a statistically significant positive effect on marketing decisions, whereas the roles of motivator and facilitator did not exhibit a significant influence.]]>
<![CDATA[Factors Affecting Consumer Satisfaction with Mixue Products in Pasuruan ]]>
<![CDATA[Faizatul Mukarromah]]>;
<![CDATA[Wenny Mamilianti]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.35983
<![CDATA[Changing lifestyles, tastes and product innovation make the food and beverage business a big opportunity in the Indonesian market. This large market opportunity has been crowded with competition between local products and foreign products, due to technological advances, and globalization. Mixue is a franchise business from China that offers tea and ice cream beverage products with flavors and appearances that are favored by consumers, especially young people. Strong market competition for beverage products causes market players to use market strategies to be able to play in the market sustainably. Consumer satisfaction is one of the main marketing keys. The marketing strategy that food and beverage entrepreneurs must carry out to survive in the market is to always pay attention and maintain product quality and customer service quality. The purpose of this study was to analyze the effect of product quality and service quality on the level of Mixue consumer satisfaction. The research was conducted in Pasuruan Regency in three sub-district capitals where Mixue outlets are Purwosari, Pandaan and Sukorejo with a sample size of 100 people. The analysis method used is measurement with a Likert scale and analysis using logit regression. The results of the analysis show that product quality and service quality have a significant positive effect on customer satisfaction. Product quality and customer service are two things that companies must pay attention to so that their products are accepted in the market by consumers and maintain product sustainability in the market.]]>
<![CDATA[Empowering Wetland Rice Farmers: Strengthening Capability and Income through Farmer Group Participation ]]>
<![CDATA[Andri Amaliel Managanta]]>;
<![CDATA[Fiske Angelin Tokare]]>;
<![CDATA[Toyip]]>;
<![CDATA[Ita Mowidu]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.36270
<![CDATA[Farmer groups play a role in improving farmers' skills through education, optimizing commodity trade and distribution, and providing agricultural input to increase output. This research aims to determine the various roles of farmer groups and analyze various factors that influence the improvement of farming skills and income of lowland rice farmers. This research was carried out in Buyumpondoli Village, Poso Regency. Buyumpondoli Village was chosen deliberately because it is a rice production center. Sampling was carried out using the proportional random sampling method, with a population of 570 farmers from 21 rice farming groups. By applying the Slovin formula, a sample size of 122 rice farmers was determined. Farmer groups function as learning and production units, helping farmers improve their abilities in cultivation, harvesting, post-harvest, and marketing. However, farmers' farming capabilities are considered moderate and tend to reduce rice farmers' income due to less than an optimal implementation of the cultivation, post-harvest, and marketing processes. Despite this, farmers' income remains high, reaching an average of IDR 5.624.103 per month. Farmer groups should enhance their role as learning platforms by providing regular training and fostering collaboration among members to share knowledge. Additionally, adopting modern agricultural technologies and marketing strategies can help improve productivity and farmers' income.]]>
<![CDATA[Farmers' Savings Potential for Oil Palm Replanting: Key Influencing Factors ]]>
<![CDATA[Livia Vinota]]>;
<![CDATA[Maryadi]]>;
<![CDATA[Agustina Bidarti]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.36600
<![CDATA[Ensuring the sustainability of oil palm farming is crucial for maintaining farmers' income. Replanting serves as a vital strategy to sustain production and enhance productivity. However, the substantial financial requirements for replanting necessitate that farmers accumulate funds through personal savings. This study investigates the primary factors affecting smallholders' propensity to save for oil palm replanting. Conducted in Suka Damai Baru Village, Sungai Lilin Sub-district, Musi Banyuasin District, South Sumatra, Indonesia, the research employed a survey methodology. Data was collected through interviews and questionnaires administered to 50 respondents. Binary Logistic Regression was utilized for statistical analysis. The findings indicate that total household income significantly positively influences farmers' savings potential, with a significant level of 0.003 and a coefficient of 1.297. Conversely, the size of oil palm plantations exerts a significant negative impact on savings potential, with a significant level of 0.017 and a coefficient of -4.938. Additionally, the number of household members negatively affects savings potential, with a significant level of 0.050 and a coefficient of -1.306. In contrast, the age of farmers does not significantly affect their savings potential.]]>
<![CDATA[Value Creation through Agro-Tech Business Model Components: Evidence from a Developing Economy ]]>
<![CDATA[Falilat Abdul]]>;
<![CDATA[Oluwayomi Olota]]>;
<![CDATA[Ebenezer Balogun]]>;
<![CDATA[Opeyemi Babawale]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.36933
<![CDATA[Agro-business productivity in developing economies remains constrained by persistent challenges, including outdated agricultural practices, limited access to financial capital, and insufficient technological integration. This study examines how value creation within an agro-tech business model influences productivity in the agro-business sector. It specifically evaluates the effects of value proposition, customer segmentation, key activities, and key resources on productivity performance. A quantitative survey design was utilized, employing a structured questionnaire administered to 162 respondents selected from a total population of 282 employees at Olam Fish Feed, a firm based in Nigeria. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings indicate that customer segmentation (p = 0.004), key activities (p = 0.000), key resources (p = 0.016), and value proposition (p = 0.001) each have a positive and statistically significant impact on agro-business productivity. The study concludes that value-driven agro-tech business models substantially improve productivity in the agro-business sector of emerging economies. It recommends that enterprise leaders prioritize the development of strategic key resources, cultivate well-defined customer segments, articulate compelling value propositions, and focus on operational activities that foster innovation and productivity.]]>
<![CDATA[Comparative Analysis of Peatland Oil Palm Farmers' Satisfaction Level with the Service Performance of Fresh Fruit Bunch Marketing Institutions in XIV Koto District, Mukomuko Regency ]]>
<![CDATA[Danda Ifki Prayata]]>;
<![CDATA[Ellys Yuliarti]]>;
<![CDATA[Ridha Rizki Novanda]]>;
<![CDATA[Nur Qomariah Hayati]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.38766
<![CDATA[The research was conducted in XIV Koto District, focusing mainly on peatland oil palm farmers' satisfaction with the performance of fresh fruit bunch marketing institutions. The objectives of this study were to analyze the level of satisfaction of peatland oil palm farmers with service performance attributes and to analyze differences in farmers' satisfaction with the service performance of marketing institutions in XIV Koto District. Samples were taken using the census method with a total sample size of 98 farmers. Analysis of farmer satisfaction levels using Importance Performance Analysis and Customer Satisfaction Index methods—comparative analysis using One Way Anova test. The results showed that farmers were satisfied overall with the performance of village collectors and large traders, while the performance of services at the factory was considered very satisfactory. In the comparative analysis, a significance value of 0.291 was obtained, which means that there is no significant difference in the level of satisfaction of peatland oil palm farmers with the service performance of village collectors, large traders, and factories in XIV Koto District, Mukomuko Regency. The results of this study are expected to be evaluation material for marketing institutions in improving service performance for peatland oil palm farmers.]]>
<![CDATA[Economic Analysis of Oyster Farming (Crassostrea sp.) in Sakoshi Bay, Japan: A Case Study of Tomita Suisan Co., Ltd. ]]>
<![CDATA[Fadil Zainal Mustofa]]>;
<![CDATA[Ine Maulina]]>;
<![CDATA[Asep Agus Handaka]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.39070
<![CDATA[Oysters (Crassostrea sp.) represent a high-value aquaculture commodity in Japan, contributing significantly to the coastal economy. This study investigates the economic viability of oyster farming in Sakoshi Bay, Ako City, Hyogo Prefecture, using Tomita Suisan Co., Ltd. as a case example. Employing a descriptive method and a quantitative approach, including direct field observations, the research focuses on farming practices in calm, coastal waters using the floating raft technique. Two oyster varieties—Igashi and Furimi—are cultivated. Economic analysis was conducted based on investment and operational costs, along with key financial indicators: Revenue-Cost Ratio (R/C) and Payback Period (PP). The analysis yielded an R/C ratio of 4.32 and a PP of 11 months, indicating a rapid return on investment. These results affirm that oyster farming operations managed by Tomita Suisan Co., Ltd. are economically viable and offer promising potential for sustainable development and expansion in similar marine environments.]]>
<![CDATA[Analysis of the Implementation of the YESS (Youth Entrepreneurship and Employment Support Services) Program for Chrysanthemum Farmers ]]>
<![CDATA[Pandu Dewa Dana]]>;
<![CDATA[Teguh Soedarto]]>;
<![CDATA[Hamidah Hendrarini]]>
<![CDATA[ Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Malang ]]>
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DOI: 10.22219/agriecobis.v8i01.39205
<![CDATA[This study employed a saturation sampling method with 11 chrysanthemum farmers who participated in the YESS program in Tutur subdistrict, Pasuruan regency. Primary data was obtained through questionnaires and interviews regarding program implementation and benefits, while secondary data was obtained from relevant agencies. Data was collected through observations, interviews, and questionnaires using a Likert scale to measure perceptions and program benefits. Descriptive quantitative methods were used to analyze the implementation and socioeconomic benefits of the YESS program. The study aimed to understand the program's implementation, social and economic benefits, and the challenges faced by farmers. The results showed that the program improved farmers' skills, market access, and income. However, challenges such as distributing high-quality seeds and reducing losses still exist. The program positively impacts farmers' social and economic well-being. Recommendations focused on improving access to capital, modernizing agricultural facilities, and fostering collaboration to ensure the program's sustainability.]]>
