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Jurnal Ekonomi Bisnis Manajemen Prima
Published by Universitas Prima Indonesia
ISSN : 2685984X     EISSN : 2685984X     DOI : https://doi.org/10.34012
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Ekonomi Bisnis Manajemen Prima merupakan jurnal ilmiah online yang diterbitkan secara berkala oleh Fakultas Ekonomi Universitas Prima Indonesia dan teregistrasi oleh LIPI dengan SK ISSN 0005.2685984X/JI.3.1/SK.ISSN/2019.08 pada Agustus 2019. Jurnal Ekonomi Bisnis Manajemen Prima menerima artikel hasil riset dari para peneliti baik dosen, mahasiswa maupun praktisi dalam bidang ekonomi, manajemen dan bisnis yang belum pernah diterbitkan pada jurnal lain. Artikel dapat berupa hasil kajian teoritis maupun hasil penelitian yang ditulis dalam bahasa Indonesia atau bahasa Inggris. Jurnal Manajemen Bisnis Manajemen Prima terbit pada bulan Februari dan Agustus pada setiap tahunnya dengan publikasi versi online. Description: *Fokus Jurnal : - Ekonomi - Bisnis - Manajemen Keuangan - Manajemen Sumber Daya Manusia - Manajemen Pemasaran - Kewirausahaan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 193 Documents
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Pemanfaatan E-Commerce dalam Peningkatan Penjualan pada Buger Sei Putih Kota Medan Tengku Alvi Syahri Mahzura -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 1 (2020): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i1.1178

Abstract

The purpose of this study is to determine the benefits of e-commerce in increasing sales of the Sei Putih Burger in Medan. Proxied e-commerce is a social media platform such as Instagram and blogs as well as marketplaces such as Grab food and Go food. The research method is descriptive qualitative, which describes respondents' answers and interview results which are then presented in tables and graphs using primary data sources and data collection techniques in the form of interviews, distributing questionnaires and observations. The results obtained show that the use of e-commerce in increasing sales is an increase in profits, increased partner relations, is known to the wider community, a better internal control system and better financial management ability to invest in assets such as gold and land. However, on the other hand there is a negative impact from the use of E-commerce in increasing sales, namely the cancellation of orders from customers, lack of technological knowledge in using EDC (Electronic Data Capture) machines, unavailability of large parking lots, network constraints on EDC machines and fictitious order opportunities.
Pengaruh Partisipasi Anggaran terhadap Kinerja Manajerial Muhammad Habibie -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 1 (2020): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i1.1179

Abstract

Participation encourages every manager to improve performance (performance) which in turn can increase organizational effectiveness. The budget is an estimate of the performance that will be obtained during a certain period which is expressed in financial terms. The research objective was to determine the effect of budget participation on managerial performance.he population of this research is the manager and assistant manager of PT. Bahari Samudera Sentosa (BSS) as many as 16 people and PT. Bahari Mandiri Brothers (BMB) as many as 18 people so that the total population is 34 people and the sample is the total population.Data were analyzed using regression analysis to answer the research hypothesis.The results showed that there was an effect of budget participation on managerial performance.
Strategi Komunikasi Pemasaran Bubur Mang Oyo melalui Penerapan Elemen Pemasaran Viral dalam Menarik Konsumen Muhammad Dinnar Abdul Malik -; Ulfa Yuniati -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 1 (2020): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i1.1186

Abstract

The era of information communication technology development or the era of disruption 4.0 has an impact on marketing strategies. Currently, the marketing strategy carried out by entrepreneurs is no longer conventional but uses modern communication strategies which use the internet as a tool to market products or services to consumers. This is what the owner of Bubur Mang Oyo does in promoting his products with the image of Porridge Behind Does not Spill. The purpose of this study was to determine the marketing communication strategy of Mang Oyo Porridge through the application of viral marketing elements with the image of the porridge behind it not spilling. The type of research used is qualitative with a case study approach using a single case. Data collection techniques using interviews and observations. The results of this study indicate that the marketing communication strategy through the application of viral marketing elements by Bubur Mang Oyo includes (1) mango porridge has given its products free of charge to consumers, (2) it is easy to share due to its marketing through Instagram social media, (3) ) use the image behind not spilling, service, design, to attract consumers, (4) and take advantage of existing networks, namely consumers who have come and eat to market through mouth to mouth or their networks on social media.
Faktor-faktor yang Mempengaruhi Kebijakan Dividen pada Bank yang Terdaftar di Bursa Efek Indonesia Henny Ritha -; Tria Anisa -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 1 (2020): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i1.1190

Abstract

This research is aimed to analyze the effect of profitability, cash ratio, debt to equity ratio, size, and growth on dividend policy in Indonesia Stock Exchange from 2008 to 2013. The sample was selected by using purposive sampling technique. Technique analysis used panel data regression analysis with Microsoft Excel 2010 data processing and Eviews.8. From the results of the panel data processing, the Fixed Effect Model approach is obtained as the best model for estimating panel data regression model. The research proves that partially, profitability and cash ratio have negative and significant impact on dividend policy. Meanwhile, debt to equity ratio, size, and growth did not have any significant impact on dividend policy. An ability of independent variables state the dependent variable  48.78%, meanwhile the remaining  51.22% is influenced by other variables.    
Pengaruh Komunikasi dan Disiplin Kerja terhadap Kinerja Karyawan pada PT. Mitra Butterindojaya Nathania Mulkan -; Yeni Ariesa -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 1 (2020): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i1.1204

Abstract

The research was conducted at PT Mitra Butterindo Jaya as the object of the research. PT. Mitra Butterindo Jaya is a company engaged in the distribution of cake ingredients. For this study, researchers only took special research employees at the Medan head office in charge of the sales of PT. Mitra Butterindo Jaya. In interviews and preliminary research observations, there were problems with poor employee performance, such as the number of employees who did not complete their tasks on time, decreased employee accuracy in carrying out their duties and responsibilities within the company and difficulties in cooperation between employees. This also resulted in a decrease in sales experienced by the company. The problem with communication problems is the clarity of communication between employees that has not been going well, the communication that is carried out is often not correct in conveying language and the flow of communication that is carried out is still often an error. This results in frequent errors in carrying out work. The total population of 80 people and 30 people were taken from other companies for validity and reliability testing. Theories used to support research are human resource management theories related to discipline, work stress and compensation for performance. The research method used is a quantitative approach with quantitative descriptive research type. Methods of data collection by interview, distribution of questionnaires and documentation study. The analytical method used is multiple linear regression, coefficient of determination and simultaneous testing (F-test) (72,231> 3,12) with value and partially (t-test) (6,730> 1,991) and (2,163> 1,991). The results showed that communication and work discipline simultaneously and partially had a significant positive effect on employee performance with a determination coefficient of 64.3% which affected employee performance variables.
PENGARUH STRUKTUR MODAL, AKTIVITAS DAN EFISIENSI MODAL KERJA TERHADAP PROFITABILITAS SEKTOR INFRASTRUKTUR, UTILITAS DAN TRANSPORTASI YANG TERDAFTAR DI BURSA EFEK INDONESIA Puti Ayu Sriwananda -; Emianti Situmorang -; Puja Madwi -; Yenni Aprilia Sari -; Januardin -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 2 (2021): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i2.1225

Abstract

The object of this study was to analyze the effect of Capital Structure, Activities and Working Capital Efficiency on the Profitability of the Infrastructure, Utilities and Transportation sectors in the Indonesia Stock Exchange for the 2014-2018 Period. This research was conducted on 79 companies. There are 19 samples with purposive sampling technique. From the results of the analysis. known phenomena at PT. Samudera Indonesia total debt in 2014-2015 has decreased but net income has also decreased. In the State Gas Company (Persero), total assets in 2014-2015 experienced an increase but their net income decreased. And in the Indonesian telecommunications company sales in 2017-2018 have increased but their net profit has decreased. This phenomenon is not in accordance with the prevailing theory. The method for testing classical assumptions is Multiple Linear Regression Analysis. The results of the simultaneous study of Capital Structure, Activities and Working Capital Efficiency together have a significant positive effect on profitability. Partially, the Capital Structure and Activities have a significant positive effect on profitability, while the efficiency of working capital has a significant negative effect on profitability. Based on the results of the analysis it is suggested that companies maintain the Capital Structure and Activities of the company and be more efficient in managing Working Capital.
PENGARUH RASIO KEUANGAN TERHADAP DIVIDEND PAYOUT RATIO PADA PERUSAHAAN SEKTOR TRADE, SERVICE AND INVESTMENT YANG TERDAFTAR DI BEI Siti Sara -; Erinta Sijabat -; Putri Husyada Fi’lma -; Febti Latreia Missi -; Dwita Sakuntala -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 2 (2021): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i2.1252

Abstract

This study aims to determine the financial ratios represented by the liquidity ratio, activity ratio, solvency ratio, profitability ratio to dividend payout ratio. Data collection techniques using purposive sampling and obtained as many as 21 samples of companies from 132 populations of companies in the trade, service, and investment sectors listed on the Indonesia Stock Exchange (BEI). The analysis technique uses multiple linear regression. Based on the results of the coefficient test, the R square value of 0.141 indicates that the correlation or closeness of the relationship between the liquidity ratio, activity ratio, solvency ratio, profitability ratio and dividend payout ratio is only 14.1%. The Adjusted R Square value of 0.097 indicates that the liquidity ratio, activity ratio, solvency ratio, profitability ratio explains the variable to the dividend payout ratio of 9.7%. The F test shows that the value of Fcount> Ftable (3,235> 2.49) so that simultaneously the quick ratio, Total Asset Turn Over, Debt to Asset Ratio, Return On Equity have an effect on the dividend payout ratio in companies in the trade, service and investment sectors. In the t test results, only the Profitability Ratio (Return On Equity) variable has a positive and significant effect on the dividend payout ratio, which is 0.048.
PENGARUH KOMPETENSI, DISIPLIN KERJA DAN PELATIHAN KARYAWAN TERHADAP KINERJA KARYAWAN PADA PERUSAHAAN AIR MINUM TERTANADI CABANG SEI AGUL MEDAN Rafael simarmata
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 2 (2021): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i2.1361

Abstract

Kinerja merupakan tingkat keberhasilan karyawan dalam melaksanakan tugasnya. Faktor yang mempengaruhi kinerja karyawan adalah kompetensi, disiplin dan pelatihan. Kompetensi merupakan kemampuan untuk melaksanakan suatu pekerjaan yang dilandasi atas keterampilan dan pengetahuan. Disiplin merupakan kesadaran dan kesediaan seseorang menaati semua peraturan perusahaan dan norma-norma sosial yang berlaku. Pelatihan merupakan proses memperbaiki keterampilan kerja karyawan untuk membantu pencapaian tujuan perusahaan. PDAM Tirtanadi merupakan perusahaan penyedia air minum daerah Kota Medan dan sekitarnya. Metode penelitian menggunakan pendekatan kuantitatif, jenis penelitian yang digunakan deskriptif kuantitatif. Pengumpulan data dilakukan dengan wawancara, kuisioner dan studi dokumentasi. Analisis data yang digunakan adalah regresi linier berganda. Populasi adalah seluruh karyawan yang berjumlah 68 orang. Penentuan sampel dalam penelitian menggunakan sampel jenuh, dan untuk uji validitas diambil 30 responden PDAM Titanadi cabang lain. Hasil penelitian menunjukkan bahwa kompetensi, disiplin dan pelatihan secara simultan dan parsial berpengaruh positif dan signifikan terhadap kinerja karyawan dengan nilai koefisien determinansi sebesar 92,7% dan sisanya 7,3% dipengaruhi oleh faktor-faktor lain. Kesimpulan penelitian adalah secara serempak dan parsial kompetensi, disiplin dan pelatihan berpengaruh signifikan terhadap kinerja karyawan PDAM Titanadi cabang Sei Agul Medan
PENGARUH ANALISIS FUNDAMENTAL DAN ANALISIS TEKNIKAL TERHADAP HARGA SAHAM PADA PERUSAHAAN YANG TERDAFTAR DI INDEKS LQ45 Christian Chandra Wijaya; Arie Pratania Putri
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 2 (2021): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i2.1428

Abstract

ABSTRACT This research aims to determine whether technical analysis and fundamental analysis have an influence on the price of shares, both partially and simultaneously. The population in this study is 45 companies listed as members of the LQ45 index. In sampling, researchers coordinate the purposive sampling method, sampling by consideration of some criteria. The data used in this study is the financial statements of the company acquired from the website www.idx.co.id and the official website of the company itself. The research methods used in this study are a descriptive analysis method and multiple linear regression analysis methods. The results of this study show that partial current ratio has no effect and is insignificant to the stock price, the price earning ratio is influential and significant towards the stock price, the trading volume is influential and not significant to the stock price, and the Indeks Harga Saham Gabungan has no effect and is significant to the stock price. Simultaneously the current ratio, price earning ratio, trading volume, and Indeks Harga Saham Gabungan are influential and significant to the stock price.  
LITERATURE STUDY REPORT LEVERAGE RATIO ANALYSIS, ACTIVITY RATIO AND PROFITABILITY RATIO TO FINANCIAL DISTRESS CONDITIONS PT INDOFOOD SUKSES MAKMUR TBK Benedictus Putut Bayu Woro -
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 2 No. 2 (2021): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v2i2.1464

Abstract

This research was conducted with the aim of analyzing the factors that influence the financial distress conditions of PT Indofood Sukses Makmur TBK. This study analyzes the effect of ratios, activity ratios and profitability ratios on stock underpricing. The analytical method used is the literature review method. The results showed that financial distress can be predicted by using financial ratios, namely the leverage ratio, activity ratio, and profitability ratio to prevent company bankruptcy. Furthermore, symptoms of financial disruption from an early age can prevent bankruptcy. For researchers who carry out research in the same field, it is expected to use different variables to calculate the ratio to be able to see from another point of view the effect that occurs, or to add other variables.

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