cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Zakky Fahma Auliya
Contact Email
zakkyfahma@gmail.com
Phone
+6281326067618
Journal Mail Official
jbmr.journal@gmail.com
Editorial Address
Sakung RT 01 RW 02 Butuhan Kec Delanggu Kab Klaten
Location
Kab. klaten,
Jawa tengah
INDONESIA
JBMR: Journal of Business and Management Review
Published by Profesional Muda Cendekia
ISSN : -     EISSN : 27231097     DOI : 10.47153/jbmr
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Business and Management Review applies theory developed from business research to actual business situations. Recognizing the intricate relationships between the many areas of business activity, JBMR examines a wide variety of business decisions, processes and activities within the actual business setting. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are evaluated on a regular basis. Published for executives, researchers and scholars alike, the Journal aids the application of empirical research to practical situations and theoretical findings to the reality of the business world.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 2 No. 10 (2021): (Issue-October)" : 5 Documents clear
The Stimulus Of Impulse Buying Behavior On E-Commerce Shopping Festival: A Moderated-Mediated Analysis Yulianto Yulianto; Alexander Sisko; Evelyn Hendriana
Journal of Business and Management Review Vol. 2 No. 10 (2021): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr210.2152021

Abstract

Studies on impulsive buying signify sales promotion and hedonic shopping motivation as antecedents of impulsive buying behavior during the shopping festival. The availability of different payment methods, such as credit cards and cash on delivery, can make consumers more impulsive. Despite the potential effect of payment methods on impulsive buying behavior, only a few studies are looking at this variable. Hence, this study aims to examine the moderated-mediation effect of attitude toward shopping festivals and cash-on-delivery payment methods in the relationship between sales promotion, hedonic shopping motivation, and impulsive buying behavior. Purposive sampling was applied to select samples that resulted in 210 valid responses. Data were analyzed using PLS-SEM that indicated an indirect effect of the perceived low price on impulsive buying behavior through attitude toward sales promotion during online shopping festivals. Other elements related to sales promotion such as perceived perishability and scarcity did not affect attitude toward sales promotion and impulsive buying behavior. In contrast, hedonic shopping motivation had a direct effect on the impulsive buying behavior and an indirect effect via attitude towards sales promotion. Our finding only supported the moderating role of cash on delivery payment method in the relationship between hedonic shopping motivation and impulsive buying behavior. These findings provide insights to businesses in applying for sales promotion and utilizing customers’ hedonic shopping motivation to maximize their sales during the shopping festival.
Service Delivery in the Lesotho Tourist Attraction Sector: Are Tourists Satisfied with the Service Provision? Boitumelo Caroline Rasethuntsa
Journal of Business and Management Review Vol. 2 No. 10 (2021): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr210.2272021

Abstract

Tourism has emerged into an economic giant and an engine utilised by African countries to gain economic benefits. Because tourism is a diverse industry comprising of many subsectors, tourist attractions are regarded as a strategic area of the industry. This study aims to determine the features that attract tourists to Lesotho and establish whether the tourists are satisfied with the service quality provided at local tourist attractions. The study utilised qualitative research approach, and interviews were conducted to gain the insight information regarding the topic under investigation. The findings revealed that the Lesotho landscape and culture are features stimulating destination visitation. Also, the empirical results highlighted that tourist are dissatisfied with the local tourist attractions services including underutilisation of online services, unprofessionalism and lack of skills, under marketing of tourist attractions, and environmental sustainability mismanagement among others. Strategies for improvement are provided based on the findings to enable enhanced management of tourist attractions.
Relation of Financial Literacy with Financial Attitude and Financial Behavior among Tharu Woman Small Borrowers Rashesh Vaidya; Ramseh G.C.
Journal of Business and Management Review Vol. 2 No. 10 (2021): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr210.2312021

Abstract

Tharu are an ethnic group indigenous to the Terai region of Nepal stretching from east to west low-land of Nepal. The Tharu communities are normally residing in most of the districts of the Terai belt of Nepal. The paper tries to find out the relationship between financial literacy with financial attitude and financial behavior among the Tharu community women of Nepal. Hence, the paper has conducted a survey among the Tharu women living at Nawlapur District of Gandaki Province of Nepal. The paper found that Tharu women who are in a saving group, mainly focused on income saving and looking for an opportunity cost. Similarly, Tharu women associated with a saving group, are mainly concerned with the utilization of the credit, they had taken and worked for the repayment of the credit in time. The study also found that financial literacy has highly influenced financial behavior among Tharu women of Nepal. At the same time, the level of financial literacy is not seen as highly influencing the financial attitude among the Tharu women of Nepal.
The Effect of Perceived Cost, Trust, Usefulness, And Customer Value Addition on Intention to Use of Go-Pay Mobile Payment Services In Small Traders Handri Mufti Nirmawan; Winny Astiwardhani
Journal of Business and Management Review Vol. 2 No. 10 (2021): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr210.2392021

Abstract

This research is based on the phenomenon of the problem of the widespread use of payment methods based on financial technology (fintech), namely mobile payments which contribute to the circulation of electronic money reaching Rp.47.2 trillion in December 2018. However, there are mental barriers that increasingly hinder the intention to adopt this fintech-based service. One of the largest providers of mobile payment is Go-Pay who owned by Go-Jek. These barriers are in the form of costs, trustworthiness, usefulness, benefits, and experiences that will be obtained. The aims of this study are to identify the effects of Perceived cost, Perceived trust, Perceived usefulness, and Perceived customer value addition on Intention to Use Go-Pay Mobile Payment services on Small Traders. The samples used were 120 respondents of small traders. This study uses multiple linear regression analysis to identify the relationship between variables. These results indicate that the perceived cost, perceived trust, and perceived customer value addition have a significant positive effect on Intention to use, while perceived usefulness has a negative and insignificant effect on Intention to use. This research is expected to be able to provide benefits for mobile payment providers in developing ways to attract small merchant partners for their mobile payment facilities.
Case Study: The Acceptance of XYZ Bank’s Mobile Banking Application Using Technology Acceptance Model (TAM) Gabriella Juliani; Nike Taruna; Martha Anastasia Sibarani; Yenny Yenny
Journal of Business and Management Review Vol. 2 No. 10 (2021): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr210.2582021

Abstract

Nowadays, it is common for public to use information technology to support each daily needs, such as mobile banking application. One of largest bank in Indonesia, XYZ Bank provided mobile banking application to support customer in doing financial and banking transaction. The case study was done to examine the customer’s acceptance of XYZ Bank’s mobile banking application by using Technology Acceptance Model (TAM), in order to provide information regarding factors affecting customer’s preference in using mobile banking application and improve XYZ Bank’s mobile banking application. This study was using quantitative research strategy, in which data was collected by conducting online survey towards XYZ Bank customer. Questionnaire was given in 5 point-scale. Technology Acceptance Model (TAM) was conducted to examine the effect between variables, such as: perceived ease of use, perceived usefulness, attitude towards using, behavioral intention, actual use, and trust. The researcher found that all indicators are reliable, based on its Cronbach’s Alpha value which ranges between 0.725 (actual use) and 0.924 (perceived ease of use). Data validity was tested and shows the Chi-square difference ranges from 69.716 (between trust and perceived usefulness) to 106.715. As conclusion, researcher concluded that all hypotheses are accepted and each variable had positive effect towards other variable.

Page 1 of 1 | Total Record : 5

 1 

Filter by Year

2021 2021


Reset
Filter By Issues
All Issue Vol. 6 No. 3 (2025): (Issue-March) Vol. 6 No. 2 (2025): (Issue-February) Vol. 6 No. 1 (2025): (Issue-January) Vol. 5 No. 12 (2024): (Issue-December) Vol. 5 No. 11 (2024): (Issue-November) Vol. 5 No. 10 (2024): (Issue-October) Vol. 5 No. 9 (2024): (Issue-September) Vol. 5 No. 8 (2024): (Issue-August) Vol. 5 No. 7 (2024): (Issue-July) Vol. 5 No. 6 (2024): (Issue-June) Vol. 5 No. 5 (2024): (Issue-May) Vol. 5 No. 4 (2024): (Issue-April) Vol. 5 No. 3 (2024): (Issue-March) Vol. 5 No. 2 (2024): (Issue-February) Vol. 5 No. 1 (2024): (Issue-January) Vol. 4 No. 12 (2023): (Issue-December) Vol. 4 No. 11 (2023): (Issue-November) Vol. 4 No. 10 (2023): (Issue-October) Vol. 4 No. 9 (2023): (Issue-September) Vol. 4 No. 8 (2023): (Issue-August) Vol. 4 No. 7 (2023): (Issue-July) Vol. 4 No. 6 (2023): (Issue-June) Vol. 4 No. 5 (2023): (Issue-May) Vol. 4 No. 4 (2023): (Issue-April) Vol. 4 No. 3 (2023): (Issue-March) Vol. 4 No. 2 (2023): (Issue-February) Vol. 4 No. 1 (2023): (Issue-January) Vol. 3 No. 12 (2022): (Issue-December) Vol. 3 No. 11 (2022): (Issue-November) Vol. 3 No. 10 (2022): (Issue-October) Vol. 3 No. 9 (2022): (Issue-September) Vol. 3 No. 8 (2022): (Issue-August) Vol. 3 No. 7 (2022): (Issue-July) Vol. 3 No. 6 (2022): (Issue-June) Vol. 3 No. 5 (2022): (Issue-May) Vol. 3 No. 4 (2022): (Issue-April) Vol. 3 No. 3 (2022): (Issue-March) Vol. 3 No. 2 (2022): (Issue-February) Vol. 3 No. 1 (2022): (Issue-January) Vol. 2 No. 12 (2021): (Issue-December) Vol. 2 No. 11 (2021): (Issue-November) Vol. 2 No. 10 (2021): (Issue-October) Vol. 2 No. 9 (2021): (Issue-September) Vol. 2 No. 8 (2021): (Issue-August) Vol. 2 No. 7 (2021): (Issue-July) Vol. 2 No. 6 (2021): (Issue-June) Vol. 2 No. 5 (2021): (Issue-May) Vol. 2 No. 4 (2021): (Issue-April) Vol. 2 No. 3 (2021): (Issue-March) Vol. 2 No. 2 (2021): (Issue-February) Vol. 2 No. 1 (2021): (Issue-January) Vol. 1 No. 6 (2020): (Issue-December) Vol. 1 No. 5 (2020): (Issue-November) Vol. 1 No. 4 (2020): (Issue-October) Vol. 1 No. 3 (2020): (Issue-September) Vol. 1 No. 2 (2020): (Issue-August) Vol. 1 No. 1 (2020): (Issue-July) More Issue