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Zakky Fahma Auliya
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JBMR: Journal of Business and Management Review
Published by Profesional Muda Cendekia
ISSN : -     EISSN : 27231097     DOI : 10.47153/jbmr
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Business and Management Review applies theory developed from business research to actual business situations. Recognizing the intricate relationships between the many areas of business activity, JBMR examines a wide variety of business decisions, processes and activities within the actual business setting. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are evaluated on a regular basis. Published for executives, researchers and scholars alike, the Journal aids the application of empirical research to practical situations and theoretical findings to the reality of the business world.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 4 No. 5 (2023): (Issue-May)" : 5 Documents clear
Factors That Influence Good Governance in The Tanzania Football Federation Allen Mrindoko; Faisal H Issa
Journal of Business and Management Review Vol. 4 No. 5 (2023): (Issue-May)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr45.6402023

Abstract

Effective management of sports activities entail adherence to some key governance tenets by bodies that oversee sports activities at territorial level. Factors for good governance were investigated in this paper to determine their influence on governance practices in Tanzania Football Federation. A cross-sectional descriptive design was adopted to collect quantitative data from 35 TFF staffs at national office, two region offices (Dar es Salaam and Morogoro) and 4 district offices using a structured questionnaire. The findings show that there is high level of transparency and accountability, financial transparency and control, human resources competence, and policy implementation in daily activities of Tanzania Football Federation. The empirical findings and theoretical thinking of this study contribute to a better understanding of the good governance and its significance on administration and development of sports. the results will also help sports federations or associations, clubs, and other stakeholders in their attempt to develop sports industry.
Fear of the COVID-19 Pandemic in Driving Mobile Payment Applications Adoption Nugroho Hardiyanto; Wahyu Rafdinal; Nono Wibisono; Cahaya Juniarti; Mitha Septiany
Journal of Business and Management Review Vol. 4 No. 5 (2023): (Issue-May)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr45.6512023

Abstract

This study aims to analyze how the perceived fear of COVID-19 will affect the adoption of mobile payment applications. The data were collected from 500 mobile payment applications users in Indonesia. The Structural Equation Model-Partial Least Square (PLS-SEM) was used to analyze the relationship between variables and test the hypotheses. According to the findings, perceived fear influences two TAM variables: perceived usefulness and perceived ease of use. Attitude is significantly influenced by the two TAM variables. However, only perceived ease of use has a significant influence on intention to use. Finally, attitude influences the intention to use mobile payment applications. This study will assist mobile payment application providers in planning services and increase the intention of mobile payment applications during the COVID-19 pandemic. This study will also append the subsisting knowledge about the mobile payment applications literature in the context of the pandemic. This research complements the marketing literature in analyzing the adoption of mobile payment applications during the COVID-19 pandemic based on perceived fear of the COVID-19 pandemic.
Do the Organizational Learning and Innovation Increase Organizational Performance on SMES? Muhammad Sirojuddin Amin; Sudarmiatin Sudarmiatin; Agus Hermawan
Journal of Business and Management Review Vol. 4 No. 5 (2023): (Issue-May)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr45.6862023

Abstract

The post-pandemic economic situation forces companies to have breakthroughs to compete with competitors. This is a big enough problem for most MSMEs in Indonesia, including UD Sumber Dwi Jaya Food, which is engaged in the snack food sector in Lampung. Weak market conditions coupled with high raw material prices have forced UD Sumber Dwi Jaya Food to learn and innovate regarding its products. This will boost organizational performance so MSMEs can compete and increase their profits. This study aims to analyze the effect of organizational learning on organizational performance through organizational innovation. The population in this study were 38 employees of UD Sumber Dwi Jaya Food, all of whom were used as research samples. The method used in this research is using PLS-SEM analysis. Organizational learning can drive organizational performance because the organization can become a medium for employee learning and development. On the other hand, organizational innovation cannot encourage organizational performance or strengthen the relationship between organizational learning and organizational performance. The culture of innovation in SMEs is not going well, because low results for the innovation culture indicator. Not many innovations occur in SMEs, so this affects employee perceptions at work. This is interesting, considering that, in theory, organizational Innovation can improve organizational performance.
The Effect Of Online Customer Experience, Product Quality, and Service Quality On SMEs Customer Loyalty Fajar Adi Prakoso; Najmudin Najmudin; Weni Novandari; Nandang Bekti Karnowati; Devy Widya Apriandi
Journal of Business and Management Review Vol. 4 No. 5 (2023): (Issue-May)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr45.6952023

Abstract

This study aimed to ascertain the impact of online customer experience, product quality, and service quality on customer loyalty in SMEs. This study was conducted In Tangerang Selatan, Indonesia. A purposive sample technique was employed to acquire data. There were 150 responders in this survey. The SmartPLS 3.3 software tool performed partial least squares (PLS)-based structural equation modeling (SEM). According to the study, online customer experience and product quality substantially impact consumer loyalty. In contrast, service quality has no impact on consumer loyalty. The most important factor affecting customer loyalty is product quality which needs attention. If the product is of high quality, customers will be satisfied and will tend to buy again and recommend the business to others who can help increase the number of customers.
The Role of Social Media Marketing Communication on the Instagram Platform in Growing Consumer Buying Intention Aqila Sofwatun Sabila; Albari Albari
Journal of Business and Management Review Vol. 4 No. 5 (2023): (Issue-May)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr45.6962023

Abstract

Today, technological advancements have resulted in a major transformation in the means of communication between consumers and companies. Such developments have also impacted communication through social media, which is a more efficient way to find new consumers and retain existing ones. Therefore, conducting research that relates the purchase intention generated by the variables of Firm-created social media communication (FCSMC), User-generated social media communication (UGSMC), and consumer love for the brand can be useful for predicting consumers' actual purchase of the brand. This study will involve Instagram users in Indonesia who access them at least three times a week. The sample size was determined to be 200 people, selected using the convenience sampling method. The research data is obtained primarily and collected using a questionnaire. Furthermore, the data obtained were analyzed using the SEM approach and the help of the AMOS 22 data processing program. The results showed the importance of the relationship between FCSMC and UGSMC in shaping brand passion and consumer purchase intention. This means that to be able to generate brand passion and consumer buying interest, it is not enough for companies to carry out marketing communications through social media managed by the company; these communications must be able to inspire and shape marketing communications created and disseminated by social media users through their content.

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