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Rofiq Noorman Haryadi
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Jurnal Manajemen Bisnis dan Keuangan
Published by Sekolah Tinggi Ekonomi Bisnis Islam Syari'ah Bina Mandiri
ISSN : -     EISSN : 27163695     DOI : https://doi.org/10.51805
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Manajemen Bisnis dan Keuangan (JMBK) memuat artikel ilmiah di bidang manajemen, bisnis, keuangan, dan akuntansi, baik konvensional maupun syariah. Meliputi; manajemen keuangan, pemasaran, operasional, SDM, bisnis, kewirausahaan, keuangan, akuntansi, auditing, dan bidang-bidang serupa lainnya.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol 3 No 1 (2022): April 2022" : 5 Documents clear
Perbandingan Upah Anggota dan Bukan Anggota Serikat Pekerja di Indonesia: Dekomposisi Blinder-Oaxaca Nugraha, Hafiyyanti; Handayani, Dwini
Jurnal Manajemen Bisnis dan Keuangan Vol 3 No 1 (2022): April 2022
Publisher : https://jurnal.binamandiri.ac.id/

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51805/jmbk.v3i1.34

Abstract

This study aims to study the differences in wages for members and non-union members in Indonesia with a sample of 17,650 data. The details of the sample used are 1,855 samples are workers union members, and 15,795 samples are non-union members aged 15-64 years from IFLS5 2014, both formal and informal workers. The results of the Blinder-Oaxaca decomposition of the difference between the wages of members and non-union members show that union members earn 0.40 log points higher wages than workers who are not union members. Meanwhile, in the formal sector, the wage difference was higher, reaching 0.50 log points. The gap that occurs is explained by two main factors, namely the explained factor or worker characteristics factor and the unexplained factor. Unexplained factors are other factors that are not included in the research model, such as employment positions and company characteristics. The contribution of the explained factor to all workers contributed the most to the wage gap. In general, workers who are members of trade unions are concentrated in the male gender, have higher education, and live in urban areas.
Pengaruh Citra Merek, Harga, dan Kualitas Produk terhadap Keputusan Pembelian Kosmetik Oriflame Novitasari, Asri; Rizkiyah, Dara; Sanjaya, Vicky F.
Jurnal Manajemen Bisnis dan Keuangan Vol 3 No 1 (2022): April 2022
Publisher : https://jurnal.binamandiri.ac.id/

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51805/jmbk.v3i1.45

Abstract

This study aims to analyze the effect of brand image, price, and product quality on purchasing decisions on Oriflamme cosmetic products in Lampung. This research involves primary data with quantitative methods using the SmartPLS application. Primary data in the form of a questionnaire distributed online with 64 respondents through the WhatsApp application. The results of this study conclude that the brand image variable has a positive relationship to purchasing decisions but is not significant in influencing these variables, as well as the price variable on purchasing decisions. The only variable in this study that affects purchasing decisions is product quality.
Pengaruh Penggunaan Celebrity Endorser terhadap Minat Beli Produk Bittersweet by Najla Lampung Aska, Diajeng Sekaratu Galuh; Melsandi, Depi
Jurnal Manajemen Bisnis dan Keuangan Vol 3 No 1 (2022): April 2022
Publisher : https://jurnal.binamandiri.ac.id/

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51805/jmbk.v3i1.46

Abstract

This paper aims to determine the effect of using celebrity endorsers on buying interest in Bittersweet by Najla Lampung products. The object of this research is consumer interest in buying Bittersweet by Najla Lampung products. This research uses quantitative research. The data processing technique uses the help of the SmartPLS3 application. The data collected by the researchers used a questionnaire to the respondents with a sample of 57 respondents. The results showed that partially the use of celebrity endorsers had a positive and insignificant effect on buying interest in Bittersweet by Najla products.
Pengaruh Harga dan Kualitas Produk terhadap Keputusan Pembelian Holland Bakery Lampung Tengah Novalinda, Anisa Ade; Sari, Debi Delvia
Jurnal Manajemen Bisnis dan Keuangan Vol 3 No 1 (2022): April 2022
Publisher : https://jurnal.binamandiri.ac.id/

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51805/jmbk.v3i1.47

Abstract

Price is the number of money consumers needs to obtain products or services to meet their needs. A product is said to be of high quality if it is judged to carry out its functions properly and better than other similar products. The quality of a product is seen in its durability, reliability, accuracy, and ease of maintenance. Consumer purchasing decisions are some considerations that consumers realize by buying the product. This study aims to determine the effect of price and product quality on purchasing decisions at Holland Bakery Central Lampung. The population of this study were all residents of Central Lampung who had bought Holland Bakery products in Central Lampung. The number of samples for data collection is 54 respondents who have bought products from Holland Bakery. The method of data collection is the distribution of questionnaires and documentation. Analysis of the data from this study is quantitative analysis with the SmartPLS application and multiple linear regression analysis tools. The results of the study Price and product quality have a positive and significant influence on customer buying interest at Holland Bakery Central Lampung.
Pengaruh Komunikasi terhadap Kinerja Karyawan di RS Mary Cileungsi Hijau Utarindasari, Destiana; Widianingsih, Dian
Jurnal Manajemen Bisnis dan Keuangan Vol 3 No 1 (2022): April 2022
Publisher : https://jurnal.binamandiri.ac.id/

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51805/jmbk.v3i1.53

Abstract

As an institution with many departments, the hospital has complex services starting from patient registration when entering the ER or inpatient care. Hospitals need communication that should be maintained between departmental administrations due to frequent misinformation between departments, especially the use of BPJS as a government program. Mary Hospital suffered financial losses due to a lack of coordination of registration information related to BPJS, which was not active while patients had to be prioritized for humanitarian reasons. This study aims to analyze the effect of communication on employee performance at Mary Cileungsi Green Hospital. The results of this study indicate that there is a significant effect of effective communication on employee performance at Mary Cileungsi Hijau Hospital.

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