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Universitas Warmadewa Fakultas Sastra (Gedung G) Jalan Terompong No. 24 Tanjung Bungkak, Denpasar, Bali, Indonesia
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Kulturistik : Jurnal Bahasa dan Budaya
Published by Universitas Warmadewa
ISSN : 25809334     EISSN : 25804456     DOI : 10.22225/kulturistik
Core Subject : Humanities,
Humanities
Welcome to the official KULTURISTIK: Jurnal Bahasa dan Budaya (e-ISSN 2580-4456 p-ISSN 2580-9334) website. As a part of the spirit of disseminating language and culture science to the wider community, KULTURISTIK: Jurnal Bahasa dan Budaya website provides journal articles for free download. Our journal is a Journal which is a reference source for academics and practitioners in the field of language and culture. KULTURISTIK: Jurnal Bahasa dan Budaya is a journal that published by Warmadewa University Press jointly with Faculty of Arts and Humanities, Universitas warmadewa. KULTURISTIK: Jurnal Bahasa dan Budaya Journal has the content of research results and reviews in the field of selected studies covering various branches of language and culture both from within and outside the country, as well as in the KULTURISTIK: Jurnal Bahasa dan Budaya also contains the field of study related to the language in a broad sense. This journal is published 2 times within a year of January and July, submitted and ready-to-publish scripts will be published online gradually and the printed version will be released at the end of the publishing period. Language used in this journal is English and Indonesian.
Arjuna Subject : Seni dan Humaniora - Bahasa dan Linguistik
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Search results for , issue "23-32" : 1 Documents clear
LINGUISTIK LANSKAP: MULTILINGUAL PADA TANDA DI RUANG PUBLIK KAWASAN EKOWISATA SUBAK SEMBUNG DENPASAR Pradnya Winarta, I Putu Gede; Widya Purnawati, Ketut; Seri Malini, Ni Luh Nyoman
Kulturistik: Jurnal Ilmu Bahasa dan Budaya 23-32
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/kulturistik.10.1.14365

Abstract

This qualitative research of linguistic landscapes in Subak Sembung Ecotourism Area Denpasar. in order to understand how written language in the public domain portrays identity and social dynamics. The study uses a sociolinguistic approach to analyze 11 data samples according to the sign creator's category (top-down and bottom-up), the Spolsky and Cooper (1991) taxonomy, and Landry and Bourhis theory of language functions. The study's primary focus is on the use of language and its symbolic and informational functions in public texts at locations that combine traditional agriculture with sustainable tourism. According to research, the majority of public discourse is conducted in Indonesian, followed by English and Balinese. The use of Balinese script as a symbol of local cultural identity reflects the symbolic function, while the informative function is more prominent in the transmission of practical instructions. Nevertheless, there were overlaps in writing techniques and deviations from grammatical rules. The study concluded that, in the context of ecotourism, it is crucial to standardize writing in accordance with national standards and strengthen the Balinese script in order to preserve culture (Landry & Bourhis, 1997).

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