cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota bandung,
Jawa barat
INDONESIA
Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
Arjuna Subject : -
Articles 10 Documents
 1 
Search results for , issue "Vol 4, No 8 (2015)" : 10 Documents clear
Corporate Value Estimation of PT Sri Rejeki Isman Tbk Nugroho, Fajar; Damayanti, Sylviana Maya
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (285.473 KB)

Abstract

Abstract. Indonesia has the second largest export market share among Southeast Asia Region on textile exports which is 28.5% or 4.6 billion US dollar and 18.3% or 7.7 billion US dollar on garment exports. One of the biggest textile and garment factories is PT Sri Rejeki Isman Tbk. PT Sri Rejeki Isman Tbk had strategy to expand its business in the following year. The strategies will drive greater sales with the consequences that expenses go up as well. The Company needs to do corporate valuation due to know the company share price so the company can choose the appropriate strategy to expand the business.The valuation methods used in this research are Asset based method, Market approach, and Discounted Cash Flow valuation. The outcome of this research is that the share price of PT Sri Rejeki Isman Tbk is undervalued based on valuation method. The assets-based approach showed the book value price per share is US$ 0.0158 (IDR 195.99). Market based approach showed the book value price per share is US$ 0.0131 (IDR 162.91). Comparing to the current market value price per share at the end of 2014, which is IDR 163, the stock performance is undervalue. And also based on Discounted Cash Flow method, the market price is undervalued. PT Sri Rejeki Isman Tbk, should increase the free cash flow and decreasing the cost of capital. PT Sritex should increasing the operating income and/or decreasing change in net working capital and net capital expenditure. Keywords: valuation, company valuation, textile, garment, share price, discounted cash flow, asset based approach, market approach
Users' Engagement Toward The Brand Accounts in Instagram Based on The AISAS Model. An Empirical Study Among College Students in North Bandung Rochman, Encik Adhiva; Iskandar, Budi Permadi
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (237.531 KB)

Abstract

Abstract. Instagram user database has been developing at a stunning rate since it was first launched in 2010. The study concentrates on the part of Instagram social media on impacts by cross communication of Dentsu. The purpose of this research is to identify the user’s engagement toward the brands on Instagram based on their behaviour and how do the users’ behavior toward the brands they follow in light of three initial phases of the model AISAS of Dentsu. The research used the combination of variables that related to user’s engagement whether there is a relationship or association between phases in Attention, Interest, and Search. The main variables taken from the previous research which is each dimension of phase has some of variables. The research has been done starting from June 2015 by using quantitative method. The questionnaires are filled by 300 respondents from Instagram users on the undergraduate students in ITB and UNPAD. The data collection was tested using chi square test and analyzed by using IBM SPSS 20 through statistical analysis. In summary, the respondents’ behavior toward the brands on Instagram has positive relationship and it has positive correlation of the respondents’ behaviour based on the AISAS model. The results indicated that users’ behavior toward brand on Instagram have significantly association with positive correlation. Keywords: Cross communication, AISAS, user engagement, marketing, Instagram.
Factors Influencing Brand Loyalty Towards Sportswear in Bandung Wijaya, Renaldo; Aprianingsih, Atik
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (172.497 KB)

Abstract

Abstract. Sportswear has been accepted by millions of people in Indonesia. In the recent years, the usage of sportswear in Indonesia became more and more acceptable, and we could see them in the malls, the roads, the schools and places, especially in Bandung. Many people became loyal to sportswear brands, and we could see that from what they wore. Sportswear including sports jacket, footwear, shorts, caps and many other types of apparel is very common nowadays because many people have been wearing them for quite some time.This research is made with the objective of learning what makes a customer loyal toward a sportswear brand, and to see whether the factors are significant or not. The researcher believe that local or any international sportswear brands could learn from the worldwide leading sportswear brands, such as Nike and Adidas, and build brand loyalty for the customers with the same quality as the best sportswear.The researcher believe if many sportswear brand could learn from the factors influencing brand loyalty towards sportswear in Bandung, any sportswear brand could build the brand loyalty in big cities such as Jakarta, and Surabaya, as Bandung is known as ‘The City of Mode’. This research will separate the 7 main factors building the brand loyalty toward a sportswear brands, such as Product Quality (PQ), Style (ST), Brand Name (BN), Store Environment (SE), Service Quality (SQ), Sales Promotion (SP), Price (PR) with the Brand Loyalty (BL) itself. With the Questionnaire of 39 questions, the quantitative data was filled by Young-Adults in Bandung to see the priorities in the brand Loyalty. After the Questionnaire is filled with respondents, the researcher use the SPSS 22 to do the reliability and validity test, calculate and descriptively analyze the the response and use regression to see the correlation of the factors with brand loyalty. All the hypothesis used in this research supports the current hypothesis and support the work of previous researchers, such as Yee and Sidek (2008), and Lau & Lee (1999). Thus research from both practical and theoretical aspect is discussed to build brand loyalty as well as consideration for future research. Keyrords: Marketing, Brand Loyalty, Sportswear, Product Quality, Store Environment, Service Quality, Pricing, Promotion, Brand Name
Analyzing Engagement of Outsource Employee Study. Case: PT Bravo Humanika Perkasa Putra, Anugrah Nindya; Welly, John
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (165.448 KB)

Abstract

Abstract- Every organization has employees who work for them and build a connection with it. The longer employees work for an organization, the more they commit to the organization itself. This commitment that employee have can become the engagement for them. In PT Bravo Humanika Perkasa, there are a permanent employee with the agreement, and there are outsource employee. Outsourcing is not new in Indonesia, and the development is so high. But, even with the high development outsourcing in Indonesia, there are still many problems that have been seen. So this study aims to analyse the engagement of outsource employee in PT Bravo Humanika Perkasa. The sample used in this study is simple random sampling in the Jakarta, Bekasi, Tangerang, and Depok area with total respondents to 100 people. To see the relationship of independent variables on the dependent variable, multiple linear regression method is used. This result of this research is performed that consist of 11 variables which affect the engagement. From 11 variables, there are 3 variable with a very strong relationship with the level of employee engagement. Then there is an equation result from the regression method that used. Keywords: engagement, PT Bravo Humanika Perkasa, Outsource employee, multiple linear regression, 
Valuing and Capital Structure Analysis of PT. Menara Sumberdaya Indonesia Muharam, Barkah; Sukarno, Subiakto
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. Indonesia as the fourth largest country in the world has high population and domestic consumption. This condition is highly beneficial for industry in Indonesia. Milk and dairy product is one of them. Fortunately this industry still dominated by foreign company and importer to support local demand. This condition showed that the local producers still uncultivated huge opportunity in local market. PT. Menara Sumberdaya Indonesia (MSI) as one of the local producers saw this condition as opportunity. However MSI need a new machine to support the expansion, because the current production capacity is already at maximum. Therefore MSI need external capital to fund the expansion. This study aims to give recommendation with calculation about capital structure and company valuation to MSI management to get funding strategy. Based on the calculation it shows MSI need to get the external fund from both debt and equity financing to fund the expansion, in order to obtain optimal capital structure. MSI also suggested increasing the volume of production to reduce the idle capacity of the new machine. Keywords: Valuation, discounted cash flow, acquisition, optimal capital structure
Managing Wasted Perishable Items Using Six Sigma Framework: Case of Food & Beverage Division Horison Hotel Canthika, Athluna; Lestari, Yuliani Dwi
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (216.978 KB)

Abstract

Abstract – Horison Hotel is a commercial business whose runs in hospitality business sector. Nowadays, the hospitality industry not only play a key role in toursim and hotel culture only, but also driving up for food and beverage revenues. It makes the food and beverage division becomes important, especially for breakfast service. Food and beverage division of Horison Hotel face waste problem where the number of waste stream exceed the number of waste allowance. Thus, this research is conducted to aim breakfast preparation amount more specifically which can resulting in waste reduction by implementing six sigma framework. Keywords – Six Sigma, Waste Management, Food and Beverage, Hotel
Analyzing Kids Responses Towards TV Commercials (Case Study: Spongebob of Global TV) Riskyananda, Laras; Hudrasyah, Herry
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (127.74 KB)

Abstract

Abstract – Most marketers say that television advertising has become less effective in the past two years, but many are interested in exploring new ad formats and forms of video commercials, according to the Association of National Advertisers and Forrester Research in 2008. Therefore, existence of advertising on children's TV show is still questionable whether good or bad impact generally. The objectives of this research is to to identify the capablities of the children in understanding brand in TV commercial, to analyze the capabilities of the children in remembering the commercials, to identify the influence of TV commercial on kids TV show to a child desire in watching that show, and to identify the influence of TV commercial on kids TV show to purchase intention. Keywords – Kids responses, TV commercials, consumption behavior, psychology of perceptions, purchase intention
Design Improvement of Employee Performance Appraisal Management In PT Bina Kayu Lestari Tasikmalaya Herlina, Firda; Gustomo, Aurik
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (205.034 KB)

Abstract

Abstract. Performance appraisal is one of the important components in the rational and systematic process of human resources management. The Primary reason for having a performance appraisal program is to monitor employee’s performance, motivate staff and improve the company morale. In PT Mantu, the monitoring employee performance requires routine is from the attendance there is still use manual attendance, which is accomplished through completing a performance appraisal form which call “Amano”. The current performance appraisal system is not have the formal procedure so that the effect for the employees is perceived unfairness of the performance review during the performance appraisal process. This research is done using quantitative and qualitative data to know the employee performance appraisal system in current system and how to improve this system to the future in PT Mantu. The current employee performance appraisal system in PT Mantu cannot increase the employee performance and increase the employee productivity because the company not clearly criteria to appraise the employee performance. Not have the formal procedure to performance appraisal process. Not use the formal performance appraisal form. This research have the recommendation such as: design of performance appraisal, the criteria of employee performance appraisal system is, method of employee performance appraisal and period of employee performance appraisal. Keywords: Employee Performance Appraisal, Performance Appraisal
Synergy Valuation of PT Indofood Sukses Makmur In Acquisition Towards PT Pepsi Cola Indobeverages Kurniawan, Vinley Angelica; Nugroho, Anggoro Budi
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (207.123 KB)

Abstract

Abstract .This research is conducted to evaluate whether decision made by PT Indofood CBP Sukses Makmur was the right thing to do to increase firm value through acquiring PT Pepsi Cola Indobeverages. Benefit consideration gained by PT Indofood CBP Sukses Makmur for this takeover are cost saving, time saving, and all resources ready to be used by the time this acquisition was established. It was a great opportunity for PT Indofood CBP Sukses Makmur as new player in Indonesian beverage market to also earned business network chain that PT Pepsi Cola Indobeverages used to have.Synergy value for this acquisition activity calculated from information in press-release news that has become expectation for company future target has resulted increasing. In 2012 synergy value amounts in Rp3,862,409,077,069 has increased to amounts Rp4,169,928,210,000 in 2015.Moreover, feasibility study of this proposed acquisition activity also tested with NPV and IRR calculation. NPV result for this proposed acquisition activity was Rp3,832,115,754,137 which means it was economically feasible and should be accepted. IRR result was 25.72%, higher than its Cost of Capital 23.96%, which means this project is potentially feasible to increase value of the firm and should be accepted. According to Pro-Forma Income Statement, if there is no change in annual increasing of percentage of sales, company’s target to achieve net profit of Rp 5 trillion in year 2017 would not be able to be achieved. To suppress cost, PT Indofood CBP Sukses Makmur should targeting optimal sales target and efficient operating activity in which cost can be minimized.
The Effect of Foreign Direct Investment and Official Development Assistance to Human Development Index of Developing Countries at 2009-2013 Agusty, Gerry Julian; Damayanti, Sylviana Maya
Journal of Business and Management Vol 4, No 8 (2015)
Publisher : Journal of Business and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (165.796 KB)

Abstract

Abstract. Foreign Direct Investment (FDI) occurs when  a foreign firm from particular country invest in foreign country in purpose to develop their business even more global, meanwhile Official Development Assistance (ODA) is another type of capital source that formed in loan in which will be given to the countries in DCA list. These two types of capital source have been playing important role in supporting development and human welfare in developing countries around the world. The human welfare dan development will be measured by Human Development Index (HDI) since this measurement is able to cover all aspects to measure human welfare and development in which have 3 dimensions: health that is measured by life expectancy, education that is measured by the education level achieved, and the last is the standard of living dimension that is measured by GNI per capita. The ODA inward amount alone that flow to developing countries for 2009-2013 reach the number of 700 million dollars, meanwhile the flow FDI reach the number of 5 billion dollars. This fantastic amount of money indicates that the demand for capital sources from foreign countries is still considered high. The tools that will be applied to find the effect of FDI and ODA is panel data regression analysis with purposive sampling to choose 124 countries as the samples. The findings of this research are: 1. FDI and ODA are proven to have significant effect to Human Development Index simultaneously 2. FDI and ODA are proven to have positive significant effect to Human Development Index partially with the number of R2 reaches 99% meaning that FDI and ODA can explain strongly its variance of HDI. This research can also be useful to consider the right type of capital sources or investmet that should be taken by a country in supporting development. Keywords:Foreign Direct Investment, Official Development Assistance, Developing Countries, Human Development Index, Statistics

Page 1 of 1 | Total Record : 10

 1 

Filter by Year

2015 2015


Reset
Filter By Issues
All Issue Vol 11, No 3 (2022) Vol 11, No 2 (2022) Vol 11, No 1 (2022) Vol 10, No 3 (2021) Vol 10, No 2 (2021) Vol 10, No 1 (2021) Vol 9, No 2 (2020) Vol 9, No 1 (2020) Vol 8, No 3 (2019) Vol 8, No 2 (2019) Vol 8, No 1 (2019) Vol 7, No 3 (2018) Vol 7, No 2 (2018) Vol 7, No 1 (2018) Vol 6, No 3 (2017) Vol 6, No 2 (2017) Vol 6, No 1 (2017) Vol 5, No 6 (2016) Vol 5, No 5 (2016) Vol 5, No 4 (2016) Vol 5, No 3 (2016) Vol 5, No 2 (2016) Vol 5, No 1 (2016) Vol 4, No 10 (2015) Vol 4, No 9 (2015) Vol 4, No 8 (2015) Vol 4, No 7 (2015) Vol 4, No 6 (2015) Vol 4, No 5 (2015) Vol 4, No 4 (2015) Vol 4, No 3 (2015) Vol 4, No 2 (2015) Vol 4, No 1 (2015) Vol 3, No 8 (2014) Vol 3, No 7 (2014) Vol 3, No 6 (2014) Vol 3, No 5 (2014) Vol 3, No 4 (2014) Vol 3, No 3 (2014) Vol 3, No 2 (2014) Vol 3, No 1 (2014) Vol 2, No 4 (2013) Vol 2, No 3 (2013) Vol 2, No 2 (2013) Vol 2, No 1 (2013) Vol 1, No 5 (2012) Vol 1, No 4 (2012) Vol 1, No 3 (2012) Vol 1, No 2 (2012) Vol 1, No 1 (2012) More Issue