cover
Contact Name
Wahyu Eko Pujianto
Contact Email
wahyueko.mnj@unusida.ac.id
Phone
+6282302567515
Journal Mail Official
wahyueko.mnj@unusida.ac.id
Editorial Address
Jl. Monginsidi Kav DPR No.Dalam, Sidoklumpuk, Sidokumpul, Kec. Sidoarjo, Kabupaten Sidoarjo, Jawa Timur 61218
Location
Kab. sidoarjo,
Jawa timur
INDONESIA
GREENOMIKA
ISSN : 26570114     EISSN : 26570122     DOI : https://doi.org/10.55732/unu.gnk
Greenomika contains a collection of a selected articles from the results of research and study of literature which is relevant to accounting, management, and entrepreneurship. Greenomika Journal is published 2 (two) times a year, in June and December.The Greenomika topic include Accounting in Public Sector, Auditing, Tax, Educational accounting, Financial Accounting, Financial Management, Marketing Management, Operations Management, Strategic Management, Human Resource Management, and Entrepreneurship.
Articles 7 Documents
Search results for , issue "Vol. 3 No. 2 (2021): GREENOMIKA" : 7 Documents clear
PERAN BISNIS JUAL BELI ONLINE DALAM PENINGKATAN PEREKONOMIAN KELUARGA: STUDI PADA PERUMAHAN PESONA PERMATA GADING 1 SIDOARJO Ilmiati Lina Sahvitri
GREENOMIKA Vol. 3 No. 2 (2021): GREENOMIKA
Publisher : Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (168.865 KB) | DOI: 10.55732/unu.gnk.2021.03.2.3

Abstract

This study was conducted to determine the role of online buying and selling businesses in improving the family economy in Pesona Permata Gading 1 Sidoarjo Housing. The method used to collect data is by means of a descriptive qualitative method. This method aims to obtain data by using, observation, interviews or interviews, as well as documentation. The technique used to collect data in this research is to conduct study literature techniques or obtain information data from other reference sources, interviews to obtain research data are carried out by asking questions to several interviewees, direct observation or research on people who have selling businesses. buy online, as well as documentation. The results showed that the role of the online buying and selling business had a major impact on improving the family's economy in the Pesona Permata Gading 1 Housing in Sidoarjo. With the existence of this online buying and selling business, this economic improvement continues to increase from time to time from what has previously experienced a decline in this housing. With various efforts made by the community, it is also possible to realize a family economy that continues to increase at Pesona Permata Gading 1 Sidoarjo Housing.
PENGARUH CELEBRITY ENDORSE DAN PERSEPSI KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PADA PRODUK SKINCARE MS GLOW: STUDI KASUS PADA MASYARAKAT WILAYAH SIDOARJO Shofiyatus Zaqiyah; Najma Zahiroh hiro; muhafidhah novie muhafidhah novie
GREENOMIKA Vol. 3 No. 2 (2021): GREENOMIKA
Publisher : Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (357.666 KB) | DOI: 10.55732/unu.gnk.2021.03.2.5

Abstract

Tujuan penelitian ini adalah (1) untuk mengetahui pengaruh celebrity endorse terhadap keputusan pembelian produk skincare MS. Glow, (2) untuk mengetahui pengaruh persepsi konsumen terhadap pembelian produk skincare MS. Glow. Jenis penelitian kuantitatif dengan pendekatan deskriptif. Tempat penelitian ini dilakukan di kabupaten Sidoarjo dengan menggunakan metode Random Sampling dengan jumlah 97 responden. Teknik analisis data menggunakan Path Analysis. Berdasarkan hasil analisis dapat disimpulkan celebrity endorse dan persepsi konsumen berpengaruh terhadap keputusan pembelian produk skincare MS. Glow pada wilayah kabupaten Sidoarjo. Hal ini menunjukkan bahwa celebrity endorse dan persepsi konsumen dapat meningkatkan keputusan pembelian produk skincare MS. Glow di wilayah kabupaten Sidoarjo.
PENGARUH GAYA HIDUP DAN PERSEPSI KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN MELALUI CASH ON DELIVERY (COD) PADA PELAKU UMKM DI SIDOARJO Qurrota A'yun Qurrota A'yun; Riris Maghfirotul Fitriyah Riris Maghfirotul Fitriyah; Moh Argy Hariran H Moh Argy Hariran H; Laily Muzdalifah Laily Muzdalifah
GREENOMIKA Vol. 3 No. 2 (2021): GREENOMIKA
Publisher : Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (276.041 KB) | DOI: 10.55732/unu.gnk.2021.03.2.6

Abstract

The purpose of this study is (1) to find out the influence of lifestyle on purchasing decisions through cod (cash on delivery) on MSME actors in Sidoarjo, (2) to find out the influence of consumer perception on purchases through cod (cash on delivery) on MSME actors in Sidoarjo. Type of quantitative research with a descriptive approach. This research place was conducted in Sidoarjo district using purposive sampling method with a total of 100 respondents. Data analysis techniques using Path Analysis. Based on the results of the analysis can be concluded that the lifestyle and perception of consumers affect purchasing decisions through cod (cash on delivery) to MSME actors in Sidoarjo. This shows that lifestyle and consumer perception can improve purchasing decisions through cod on MSME in Sidoarjo.
PENGARUH BETA TERHADAP RETURN SAHAM DEFENSIF DAN AGRESIF GUNA MEMBANTU INVESTOR DALAM KEPUTUSAN INVESTASI Helynda Mulya Arga Retha; Retno Budiarti
GREENOMIKA Vol. 3 No. 2 (2021): GREENOMIKA
Publisher : Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (297.452 KB) | DOI: 10.55732/unu.gnk.2021.03.2.1

Abstract

The capital market is a place for someone to invest in financial assets, one of which is equity instruments (stocks). Investment activities are very useful to get the maximum return, but with appropriate and acceptable risk. Stocks in this study are divided into defensive and aggressive stocks which are classified according to the level of risk. This risk must be considered by investors before investing. The parameter associated with systematic risk is called beta. The objects of research in this paper are 20 stocks consisting of ANTM, BBCA, BKSL, CPIN, GGRM, ICBP, KLBF, TLKM, PTBA, UNVR, ADHI, ADRO, AKRA, ASII, BBKP, BRPT, BMRI, CTRA, EXCL, and WIKA. The research method used is regression analysis to determine the beta value of stocks to be classified as defensive or aggressive stocks. At the end of the study, the effect of stock beta on return has an effect of 61.9%. While the other 38.1% are influenced by factors outside the independent variables.
OPTIMALISASI PARIWISATA SYARIAH DALAM UPAYA PENINGKATAN EKONOMI LOKAL MASYARAKAT MADURA Supriyadi; Fauzan; Ubaid Aisyul Hana; Azibur Rahman
GREENOMIKA Vol. 3 No. 2 (2021): GREENOMIKA
Publisher : Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (349.987 KB) | DOI: 10.55732/unu.gnk.2021.03.2.2

Abstract

Poverty is a problem faced by every country. Based on data from the Central Statistics Agency, the percentage graph of the poverty rate in East Java in 2020, Madura Island occupies the first position of the poorest district in East Java where there are 4 districts that are included in the 6 list of the poorest districts/cities. Sampang District: 224.72 people, Sumenep: 220.23 people, Bangkalan: 204.00 people, and Pamekasan, 129.41 people, with a poverty percentage of 14%. Madura Island has tourism potential, especially sharia tourism. The people of Madura Island are famous for their religious attitudes, have many Islamic boarding schools, as well as religious tourism objects, making tourism potential with sharia concepts. Sharia tourism is all community activities related to tourism and is based on Islamic sharia principles. The method used in this scientific paper is descriptive qualitative. The results show that through sharia tourism, the community can develop UMKM that can increase income. In addition, the community can also provide an additional profile for Madura Island, which is known for its karapan sapi culture and sharia tourism, so that the tourism sector can compete in the local or global arena. The conclusion of this study is that the potential of Madura Island's natural wealth is managed and developed efficiently, so the sharia tourism sector can improve the standard of living of the economy and improve the welfare of the people of Madura island.
PENGARUH IMPLEMENTASI ABSENSI FINGERPRINT, SANKSI, DAN MOTIVASI TERHADAP DISIPLIN KERJA KARYAWAN DI INTAKO Nafa Putri Maulidya; Ayu Lucy Larassaty; Wahyu Eko Pujianto
GREENOMIKA Vol. 3 No. 2 (2021): GREENOMIKA
Publisher : Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (296.91 KB) | DOI: 10.55732/unu.gnk.2021.03.2.4

Abstract

This study aims to determine the effect of Fingerprint Attendance Implementation, Sanctions and Motivation on Employee Work Discipline at INTAKO Tanggulangin Sidoarjo. The number of respondents used in this study were as many as 40 employees using the saturated sample technique. The research data collection technique is by distributing questionnaires and interviews. The research method used in this research is quantitative method, using analysis tools SPSS version 20 then perform statistical calculations in the form of validity and reliability tests. Hypothesis testing in this study used data analysis tools in the form of classical assumption test, multiple linear regression, simultaneous test (F test), partial test (T test), and the coefficient of determination. The results of this study indicate that simultaneously the variables of fingerprint attendance, sanctions and motivation together have an effect on the work discipline of employees of INTAKO Tanggulangin Sidoarjo. Whereas partially the implementation of fingerprint attendance and sanctions has no effect on the work discipline of employees of INTAKO Tanggulangin Sidoarjo, while motivation has a positive effect on work discipline of employees of INTAKO Tanggulangin Sidoarjo.
OPTIMALISASI APLIKASI SISTEM MANAJEMEN KINERJA (SMK) ONLINE DALAM RANGKA MEWUJUDKAN SUMBER DAYA MANUSIA (SDM) POLDA JATIM YANG PRESISI DI ERA POLICE 4.0 Dimas Ferry Anuraga
GREENOMIKA Vol. 3 No. 2 (2021): GREENOMIKA
Publisher : Universitas Nahdlatul Ulama Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (449.702 KB) | DOI: 10.55732/unu.gnk.2021.03.2.7

Abstract

The current online Performance Management System (SMK) has not been able to be fully implemented (20,200 data have not been inputted), so it has an impact on the less than optimal pattern of management of HR measurement and assessment, both from the aspect of specific factors (work contracts and additional assignments). as well as generic factors (member performance behavior (PKA), rewards, and punishments). The focus of the research in this study is on optimizing the online performance management system or online Vocational High School on the human resources (HR) of the East Java Regional Police. This study uses a descriptive method with a qualitative approach. The conclusion of this research is Optimizing the application of rating scale criteria in each Polri personnel work unit which consists of performance appraisal/measurement based on regional vulnerability opportunities (integrated with 13 components). Optimization of the standard pattern of online SMK performance is carried out by carrying out 8 aspects in the form of a personnel record function, as well as the optimization of the supervision pattern on the implementation of online SMK is strengthened through the supervisory role by the Regional Supervisory Inspectorate (Itwasda) of the East Java Police by carrying out responsibilities, functions, and the role of technical supervision in awareness discipline. Online Vocational High School filling.

Page 1 of 1 | Total Record : 7