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Bima Journal : Business, Management and Accounting Journal
Published by Perkumpulan Dosen Muda Bengkulu
ISSN : 27212971     EISSN : 2721267X     DOI : 10.37638/bima.1.1.1-9
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
BIMA Journal is a scientific communication media which is issued by PDM Bengkulu. It is the contribution to the development of social science, business, accounting, and economy which is divided into the English Language which contains research results, literature review, field cases, or concepts. BIMA Journal in a year published twice a year. Special editions in English can be issued required. The BIMA Journal fits well for researchers and academics who are inheriting the results of research, scientific thought, and other original scientific ideas. BIMA Journal publishes research papers, technical papers, conceptual papers, and case study reports. BIMA Journal is dedicated to researchers and academics intent on publishing research, scientific thinking, and other original scientific ideas. The article published in the BIMA Journal is the authors original work with a broad spectrum of topics covering Resources economics, Economic Business, Economic Management, and Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 12 Documents
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Search results for , issue "Vol. 4 No. 2 (2023)" : 12 Documents clear
Analysis of factors that influence the level of customer satisfaction at PT. Trakindo Utama Palembang Desfitrina, Desfitrina; Bassi, Aliming; Zulfadhli, Zulfadhli; Rusdianto, Rusdianto; Nugraha, Petera
BIMA Journal (Business, Management, & Accounting Journal) Vol. 4 No. 2 (2023)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.4.2.223-236

Abstract

The purpose of this research was to determine the analysis of factors that influence the level of customer satisfaction at PT. Trakindo Utama Palembang. The analysis technique used in this research is a multiple linear analysis method with a qualitative descriptive approach which is quantitatively assisted with the SPSS tool. Quantitative qualitative data is included in inferential statistics, this statistics is generally used to analyze quantitative data (interval data or ratio data) but often qualitative data is also analyzed through inferential statistics, but qualitative data is first quantified by providing score or weight on the qualitative data. The product (X1) obtained a t count of 1.092 with a significance level of 0.283 which is greater than 0.05. This means that Product (X1) does not have a significant effect. The price (X2) can be calculated at 2.166 with a significance level of 0.038 which is smaller than 0.05. This means that price (X2) has a significant effect. Place (X3) can be calculated as 1.366 with a significance level of 0.181 which is greater than 0.05. Means Place (X3) has no effect. Promotion (X4) can be calculated at 2.654 with a significance level of 0.012 from 0.05. This means that Promotion (X4) has a significant effect.
Effect Of Cyberloafing Behavior, Organizational Commitment, And Locus Of Control On The Performance Of Generation Z Employees Nissa, Ivana Khairun; Indiworo, Hawik Ervina; Meiriyanti, Rita
BIMA Journal (Business, Management, & Accounting Journal) Vol. 4 No. 2 (2023)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.4.2.189-196

Abstract

Penelitian ini bertujuan untuk menguji pengaruh perilaku cyberloafing, organizational commitment, dan locus of control terhadap kinerja karyawan (studi pada gen Z di Kota Semarang). Jenis penelitian ini menggunakan metode penelitian kuantitatif dengan sumber data primer. Penelitian ini menggunakan sampel sebanyak 100 responden yang mewakili populasi generasi Z di Kota Semarang yang berstatus sebagai karyawan. Pengukuran penelitian ini menggunakan skala likert yang diolah dengan bantuan IBM SPSS Statistic Version 26 dengan menggunakan analisis regresi linier berganda. Hasil pengujian menunjukkan bahwa perilaku cyberloafing berpengaruh negatif dan tidak signifikan terhadap kinerja karyawan, organizational commitment berpengaruh positif dan signifikan terhadap kinerja karyawan, dan locus of control berpengaruh positif dan signifikan terhadap kinerja karyawan.

Page 2 of 2 | Total Record : 12

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