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Transekonomika : Akuntansi, Bisnis dan Keuangan
Published by Transpublika Publisher
ISSN : 28097866     EISSN : 28096851     DOI : https://doi.org/10.55047/transekonomika
Core Subject : Economy,
Economics, Econometrics & Finance
Transekonomika : Akuntansi, Bisnis dan Keuangan, publish by Transpublika Research Center, for sources of information and communication for academics and observers about science and methodology. Published papers are the upshots of research, reflection, and actual critical studies with respect to the themes of Accounting, Business, Management, Finances, Public administration and Social studies. All papers are double blind peer-reviewed and published six (6) times in a year.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 932 Documents
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PENGARUH BEBAN KERJA, STRES KERJA DAN LINGKUNGAN KERJA NON FISIK TERHADAP INTENSI KELUAR PADA KARYAWAN PT BPR BANK BAPAS 69 MAGELANG Lathif, Muhammad Zaki; Achsa, Andhatu; Ikhwan, Khairul
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.336

Abstract

The desire of employees to leave their jobs does not only have an impact on the employees themselves, but also has an impact on the company. Hence, it is necessary to find out whether workload, work stress, non-physical work environment affect employee intention to leave. This research was conducted at PT BPR Bank BAPAS 69 Magelang with 225 employees as respondents using a random sampling technique of 144. Interviews and questionnaires were used to collect data, and SPSS was used to analyze data using multiple linear regression techniques. According to the findings, the variables of workload and stress at work have a significant impact on intention to quit work. Variables related to non-physical work environment had no discernible impact on intention to leave. At PD BPR Bank Bapas 69, Magelang Regency, the three independent variables simultaneously have a considerable influence on the intention to leave.
PENGARUH PROMOSI, HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN SHOPEEFOOD DI KOTA MEDAN Sihombing, Frisilia Dewi Raphon; Mardhiyah , Ainun
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.337

Abstract

This study aims to determine how the effect of promotion, price and service quality on customer satisfaction partially and simultaneously on Shopeefood customers in Medan City. This study employs a quantitative technique with an associative approach. The participants in this study are Shopeefood consumers in Medan City. Purposive sampling was used using 100 respondents as the research sample. Primary data for this study came via distributing questionnaires using Google Forms, while secondary data came from books and publications linked to this topic. The validity test, reliability test, classical assumption test, multiple linear regression analysis, and hypothesis testing are all significant to customer satisfaction. According to the coefficient of determination test, the result of Adjusted R Square is 0,710, which suggests that the influence of promotion, pricing, and service quality can explain 71% of customer satisfaction, while the remaining 29% is influenced by additional variables not described in this study.
PENGARUH VISUAL MERCHANDISING DAN POTONGAN HARGA TERHADAP IMPULSE BUYING: (Studi pada Konsumen Matahari Plaza Medan Fair) Sinaga, Yusuf Efendi; Marpaung, Nicholas
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.338

Abstract

This study aims to determine the effect of visual merchandising and price discounts on impulse buying (Study on Matahari Plaza Medan Fair consumers). The influence between the related variables, namely visual merchandising and price discounts, will be carried out partially and simultaneously to increase impulse buying. This study employs quantitative research with an associative methodology. Sampling utilizing the approach of purposive sampling, with 100 respondents serving as the research sample. This study's primary data were collected via Google Form questionnaires, while secondary data were obtained through a literature review. Validity test, classical assumption test, reliability test, multiple linear regression analysis, and hypothesis testing are employed as analytic methods. Results indicated that the perceived value variable (X1) partially had no effect on impulse buying (Y), whereas the discounted price variable (X2) partially had a substantial influence on impulse buying (Y). According to the coefficient of determination test, the value of R2 is 0.260, which indicates that the effect of visual merchandising and price discounts on consumers' impulse purchases at the Matahari Plaza Medan Fair is 27,5%, while the remaining 72,5% is influenced by factors that are not explained in this study.
ANALISIS STRATEGI PENGEMBANGAN USAHA DENGAN PENDEKATAN BUSINESS MODEL CANVAS Yudha, Mellisa Magdalena; Mariam, Iis; Rosalina, Erlyn
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 2 (2023): March 2023
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i2.341

Abstract

The aim of this research is to analyze the business model of X Grilled Chicken Restaurant in Depok and design a new business model using the Business Model Canvas approach. This research uses the Sequential Exploratory model research method, which consists of qualitative methods as the main method and quantitative as an additional method. Data were collected through interviews, observation, documentation, questionnaires, and triangulation. To describe the current business model, the Business Model Canvas (BMC) method was used, while to formulate alternative strategies, Strength, Weakness, Opportunity, Threat (SWOT) analysis was used. To determine the priority of alternative strategies, the Quantitative Strategic Planning Matrix (QSPM) was used. The results of the SWOT Analysis resulted in eight alternative strategies, including focusing on Value as fnb tech, continuous digital market research, evaluation of marketing strategies, expansion of business relationships, more attractive promotions, adding new employees, increasing the allocation of marketing costs, and making stricter rules for employees who violate SOPs. Based on the results of the QSPM Matrix calculation, the strategy of continuous digital market research is the highest priority with a value of 13.87.
ANALISIS PENERAPAN SAK EMKM DALAM PENYUSUNAN LAPORAN KEUANGAN UMKM: (Studi Kasus pada UMKM Rejeki Mekar Abadi Purworejo) Karimah
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.342

Abstract

This study aims to find out how the financial reporting process of the Rejeki Mekar Abadi company, as well as the problems faced by the Rejeki Mekar Abadi company in preparing financial statements, and the company's understanding of the presentation of financial statements in accordance with SAK-EMKM or Financial Accounting Standards for Micro, Small and Medium Entities. This qualitative study was conducted with a descriptive design. Data for this study were collected through observations, interviews, and document analysis. The results showed that Rejeki Mekar Abadi includes as MSME business but has not fully implemented SAK-EMKM standard. Financial statements are prepared based on individual skills, and the company's financial statements cannot be used as a consideration in making company decisions.
PENGARUH HARGA TANAMAN PANGAN TERHADAP INFLASI DI KABUPATEN KENDAL Mardiyanto, Ilyas Cahaya; Prasetyanto, Panji Kusuma
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.346

Abstract

This study aims to analyze the effect of food crop prices on inflation in Kendal Regency. The increasing demand for agricultural commodities has resulted in the price of agricultural commodities increasing due to the high demand. The impact arising from the increase in the price of agricultural commodities is an increase in inflation, which causes a decrease in people's purchasing power because prices are increasingly unaffordable. The data used in this study is time series data for the period 2016 to 2022, the data used is secondary data on monthly developments in food crop prices and inflation in Kendal Regency. The tool used in this research is the analysis of the VAR/VECM (Vector Autoregression (VAR) or Vector Error Correction Model (VECM)) model with the help of the Eviews 10 application. The findings show that a number of variables, including the price of garlic, large red chilies, and Red cayenne pepper has a significant effect on inflation in Kendal Regency in the long run. In the short term, several variables such as the price of shallots and red cayenne pepper also have a significant effect on inflation in Kendal Regency.
PENGARUH DANA PERIMBANGAN (DBH, DAU, & DAK) TERHADAP PRODUK DOMESTIK REGIONAL BRUTO (PDRB) SULAWESI SELATAN Suranto
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.348

Abstract

This study aims to analyze the effect of Revenue Sharing Funds (DBH), General Allocation Funds (DAU), Special Allocation Funds (DAK) on South Sulawesi's GRDP. This study uses a quantitative research design, namely research that seeks the relationship or influence between one variable and one or more other variables in terms of analyzing the effect of balancing funds on GRDP in South Sulawesi. The sample in this study looked at the budget realization reports of the Provincial Government and Regional Government of South Sulawesi Districts/Cities as well as South Sulawesi's GRDP data for 2010 to 2020. The results showed that DBH partially did not have a significant effect on South Sulawesi's GRDP. Partially, DAU has no significant effect on South Sulawesi's GRDP. Partially, DAK has no significant effect on South Sulawesi's GRDP. Meanwhile, DAU, DBH, and DAK simultaneously have a significant effect on South Sulawesi's GRDP. Furthermore, the amount of simultaneous influence is 92,6%, while the remaining 7,4% is determined by other factors not beyond this study.
ANALISIS KEBIJAKAN PEMERINTAH KOTA MALANG TERKAIT ANCAMAN PENGANGGURAN PASCA KENAIKAN INFLASI Vonnylia; Sutjiali, Florensia; Jocelyn, Nathania; Prawira , Johanes; Hendro
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.351

Abstract

One indicator of the cause of inflation is. Inflation and Unemployment have a role in making fiscal and monetary decisions of a country in improving its economic conditions. The purpose of this study is to analyze policies related to the threat of risk after the increase in inflation in the city of Malang. The data processing technique used in this research is qualitative, which is done by collecting the data that is roughly needed. The results revealed that the highest number of expenses in Malang City in 2021 with a total of 63.531, while the lowest number in 2019 with a total of 40.104. The highest amount of inflation in Malang City is in 2014, while the lowest inflation is in 2020. Fiscal policies that can be implemented the government in reducing the levels of movement, namely opening up job opportunities, adding State-Owned Enterprises, and creating job training centers to overcome the impact of inflation the government can make policies; reducing unexpected spending, offering support for 2% of the general allocation fund, increasing tax rates and providing maximum prices for certain goods.
ANALISIS PENGEMBANGAN POTENSI WISATA TKL ECOPARK SEBAGAI WISATA UNGGULAN KOTA MAGELANG Ayuningtyas, Andini; Damayanti, Sekar Ayu; Kurniawan, Muhammad Arif
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.352

Abstract

Magelang City is one of the cities in Central Java that has the potential for tourist attractions. There are various tourism objects presented by the City of Magelang to tourists who visit, one of which is TKL-Ecopark. This study aims to identify, support policy development and provide alternative strategies for managing the development of tourism potential in TKL-Ecopark. The research method this time uses qualitative and quantitative methods. The data collection technique in this study using questionnaire instruments and population and samples in this study is the management of TKL Ecopark (Taman Kyai Langgeng Ecopark) Magelang City which is the mainstay tourism of Magelang City. The method used is to combine the SWOT (Strengths, Weaknesses, Opportunities, Threats) matrix and QSPM (Quantitative Strategic Planning Matrix).
INTERNET AND SOCIAL MEDIA CHANGE: UTILIZATION OF SOCIAL MEDIA FOR LITERACY AND ADVOCACY IN DRONE EMPRIT /MEDIA KERNELS: (Case Study of Fuel Price Increase) Pangestu, Bernavita Fiana; Perlita, Janet
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.357

Abstract

Currently, information and communication technology that is networked with the internet continues to grow rapidly, with the internet providing public information disclosure that seems to have no distance between individuals. The existence of technology has affected media consumption both directly and indirectly, so success in building digital literacy is an indication of modernization amid public consumption. Changes in digital media consumers are also influenced by reader behavior, so it is important to improve digital skills and literacy amid the development of technology and information. One of the efforts is to support the use of Drone Emprit with expertise in Artificial Intelligence (AI) and Natural Learning Process (NLP) through Media Kernels software developed by local children. Currently, Indonesian society is entering the era of industrial revolution 4.0 with the dissemination of information to the public in a modern digital society where online media or mass media plays an important role in social media because it is interconnected and interacts with each other among users. Media. The research method used uses a qualitative method with a descriptive approach through interviews with 2 (two) sources that match the experts. The results showed that the strategic role of social media in this digitalization era is influenced by the formation of public opinion, and current technology has also taken root in people's lives. So, with the help of the internet, spatial limitations can still be overcome including 3T areas (underdeveloped, frontier, outermost).

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